Results tagged ‘ Teddy Werner ’

There is No Offseason for…Deron Anderson, Director of A/V Production

The readers have spoken!

Far and away the biggest request that came through was from readers wanting to hear about the new scoreboard: the installation, graphics, making the display ‘pop’, etc. 

Well, there is a group of people working together on this effort and that group includes Rick Schlesinger, EVP-Business Operations, Teddy Werner, Sr. Director-Business Operations, Aleta Mercer, Vice President-Entertainment & Broadcasting, Cory Wilson, Coordinator-A/V Production, Kathy Schwab, Sr. Director of Marketing, Jeff Harding, Sr. Graphic Designer, and me.

There is also one more person in that group–a very important person as he is the guy who will be responsible for operating that new scoreboard.

Although you may not know him by name, Deron Anderson, our Director of A/V Production, has a hand in many other areas that directly impact your in-game experience, from highlight reels and music clips to the stats that are displayed and the replays that are shown.

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Top: Deron Anderson, behind Miller Park’s old video board.

Bottom: Construction begins on the new scoreboard. The whole thing will be a video board!

As you can see from these photos, things are well underway with the installation of the new scoreboard, so I tracked Deron down to find out how this offseason compares to the others he’s weathered.

Deron was hired for Miller Park and thus began his career with the Brewers in January 2001. That means that Deron, like Miller Park, is coming up on his 10th Anniversary in 2011.

In addition to being a Brewers fan, Deron is highly involved in sports overall.

In his spare time, the father of three (Michael, 11, Natalie, 8, and Scott, 4) coaches Michael’s park and recreation basketball team, is the assistant coach for Michael’s Little League team and is also the assistant coach for Natalie’s soccer team.  All of the running around to different practices keeps Deron and his wife, Lynnette, quite busy, but Deron also manages to play on a men’s 35 and over baseball team as well, when time allows.

Deron is also involved in the community. When I caught up with him, he had just returned from Audubon Middle School, where the students were participating in the Connect a Million Minds event, a town hall-type internet meeting hosted by Al Gore. Afterward, in conjunction with the meeting and the school’s STEM (Science, Technology, Engineering and Math) Program , Deron was part of a panel, speaking to the kids about the technology he uses in his career.

As Director of A/V Production, Deron’s primary focus is game production, and in that role, he certainly works with lots of different applications of technology.

The cameras Deron is referring to are separate from the television cameras. There are three static cameras on tripods, located in center field, high home and first base, along with one roving, wireless camera.  In 2011, there will be a fourth static camera added, located at high third.

“The biggest questions I get are about replays and the music that is played,” Deron told me.

Deron and his staff must comply with Major League Baseball rules on a lot of what they do, following a set of scoreboard and audio system regulations known as “Bulletin D-12.” Among other things, Bulletin D-12 dictates which replays can and cannot be shown inside the ballpark.

Deron recalled an instance where this rule put him in a bind. Back in 2004, when Ben Sheets had his 18-strikeout game against the Atlanta Braves, Deron had an important call to make.

Deron noted that television does not have any restrictions on what they can show, so if you’re at a game and you’re wishing a play would be shown again on the scoreboard, if you’re near a television or in the concourse, you can always look up and see if you can catch it again.

“I like my music, but I know most people don’t,” Deron joked. “We look at what songs the local radio stations are playing, what the top songs are on iTunes and sometimes the players request songs. Most players request their own at bat music.”

“At one time, he had truck sound effects. Another time he had an air raid siren. I give him credit, some of the things he comes up with are really cool,” Deron said.

Although many of Deron’s main and most highly visible responsibilities are during the season, like the rest of us, Deron has a busy offseason ahead of him, with this one probably being the busiest of all.

Here is an example of a video that Deron put together for the end of the 2010 season.

They assist the marketing department in radio production, create highlight videos for sales staff, take care of any gameday staff hiring and scheduling and work on our two big offseason events: Brewers On Deck and Arctic Tailgate.

This offseason, however, with the installation of the new scoreboard, things are a little different.

The new scoreboard, designed by Daktronics, Inc., will be massive. The new video board features a single screen, pure 1080p high-definition display, and will be the fourth-largest scoreboard in Major League Baseball at 5,940 square feet (110 ft wide x 54 ft. high). The only larger boards in Major League Baseball are at Kansas City’s Kauffman Stadium (8,900 square feet), Houston’s Minute Maid Park (planned for 7,000 square feet), and Phoenix’s Chase Field (6,200 square feet). The new video board will replace the existing 1,296 square foot video board (48 ft. wide x 27 ft. high) and the 2,432 square foot matrix board. In terms of pixels, it is 2184 wide x 1080 high.

Deron and Cory will have to learn how to use the new board, as well as what will work on the larger display and what won’t. They’ve interviewed numerous animation companies and are getting set to create the new look for the board.

“There will be a lot more 3D animation,” Deron said.

“No, that just means that from a look perspective, the images will not just be flat. They will have more depth to them.  So, no, you won’t have to wear the glasses.  That’s stereoscopic imaging, with the glasses,” Deron clarified.

 

Doug Davis: Throwing Strikes On and Off the Mound


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On Sunday, August 8, Brewers pitcher Doug Davis will host a Bowl-a-Thon at Pinstrikes Bowling Center at Bayshore Town Center in Glendale, Wisconsin.  Davis will be joined by Brewers teammates and coaches at the event, where proceeds will benefit the Miracle League of Milwaukee through the Doug Davis Foundation and the Brewers Community Foundation.

The Doug Davis Foundation, whose motto is, “Helping better the lives of children,” started in 2008 with a golf tournament while Davis was playing for the Arizona Diamondbacks. He established the Foundation to help assist children with various medical, social and family needs. Over the next couple of years, Davis has held more events such as poker tournaments, meet and greets, and special behind-the scenes ballpark tours in addition to what has now become his annual Celebrity/Charity Golf Invitational. The proceeds from some of those events have gone to the Miracle League of Arizona, helping to build a baseball stadium designed for use by children with special needs.

The Miracle League of Milwaukee is a project that the Club has been supporting in various ways this season, including through the Pepsi Refresh Project. Fifteen teams across Major League Baseball are asking fans to join them in making a difference in America’s communities; each Club has presented a proposed community project for support and here in Milwaukee, the Club has chosen the Miracle League, campaigning for fan votes and an ultimate $200,000 grant to fulfill the project. (Click here to cast your vote up to ten times a day until Tuesday, August 17 at 11:59 p.m. EDT.)

Because of Davis’ work with the Miracle League of Arizona, the Miracle League is also something that Davis strongly supports and he will donate the proceeds from the Bowl-a-Thon to the Miracle League of Milwaukee.

“Children, you know, like the song says, they are our future. The Miracle League in particular is very special to me because without it, those kids don’t get to play. They want to be just like the big leaguers they see on TV, with the field and the amenities. To know that you’re sharing your love for the game with them and that you’re helping them, it makes you feel really good inside. And when you see them play and realize the sense of achievement that they get out of it, it is very humbling,” Davis said.

There are a number of different ways to participate in the Bowl-a-Thon, which takes place from 6-9 p.m., following the Brewers vs. Houston Astros game.

Lane sponsorship is $1000 and includes bowling for five people plus a Brewers player, five tickets to a Brewers game, free food and drinks at the event, goodie bags including an autographed baseball, additional autograph and photograph opportunities, plus raffle prizes. The high bowler in each lane will also receive an autographed custom bowling pin. Individual spots are available for $200. 

While the Doug Davis Foundation has held poker and golf events, Davis has never held his own bowling event, though he has participated in them in the past.

While it is Davis’ first time hosting a Bowl-a-Thon, this is not the first time for the Brewers. Most recently, former Brewers outfielder, Mike Cameron, hosted the Brewers Bowl-a-Thon in 2009.


I did a little homework before our interview. Over the past 6 seasons (2004-2009), Davis has been in the top 25 National League pitchers in strikeouts for five of those seasons, including finishing tied for third in 2005, his personal best. In addition, Doug’s current average strikeouts per nine innings pitched (K/9) is 7.98 in 2010.

“Doug, your average strikeouts per nine innings pitched is nearly at 8 for this season. How are you as a bowler? Can we expect to come out and see you throw just as many strikes per 10 frames?” I inquired, being the hard-hitting blog reporter that I am.                                                                                                                       

It’s okay, though. Davis has an excuse. He will be bowling right-handed in the event to protect his pitching arm, especially as he treats his tendinitis.

So, if Davis isn’t overly confident in his own bowling abilities…who is the best bowler on the team?

Players currently scheduled to appear at the event along with Davis are: John Axford, Zach Braddock, Ryan Braun, Chris Capuano, Prince Fielder, Corey Hart, Joe Inglett, Kameron Loe, Casey McGehee, Chris Narveson, Manny Parra, Randy Wolf, and more.

“So, are you picking Ryan Braun to win it all then?” I pressed.

While Davis has made his prediction, it still sounds like it’s anyone’s ballgame. However, one thing is for certain: On Sunday, August 8, the Miracle League of Milwaukee will be the true winner as the team and fans come out to have a fun time and raise money for this worthy cause.  We hope to see you there!



 
 -CAIT

To participate in the event or for more information, visit brewers.com/community, or contact Greg Harris with the Doug Davis Foundation at (847) 924-6140 or via e-mail at gharris@dougdavisfoundation.org.  For more information on the Miracle League of Milwaukee, please visit www.miracleleaguemilwaukee.org.

  

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