Results tagged ‘ Rick Schlesinger ’

We’ve Heard the Barking: Here’s Your BobbleHank; Financial Donations by Brewers and Players, Adopt-a-Pet and Pet Supply Collection Drive to Benefit Rescue Organizations Also Tied Into Wisconsin Humane Society Day

In response to overwhelming popular demand, we announced today that we are adding a 15th all-fan giveaway to the schedule in 2014: a BobbleHank.

In case you missed it, we teased this announcement earlier this week:

Hank, the “Ballpark Pup,” will be featured as a ninth Bobblehead to be given away to all-fans as part of a Wisconsin Humane Society Day on Saturday, September 13 at Miller Park. The Brewers take on the Cincinnati Reds that evening at 6:10 pm.

Tickets to the game are available now through Brewers.com, at the Miller Park Box Office, and by calling 414-902-4000.

MB-14 Hank Bobble-Social

A portion of the proceeds from tickets sales for that game will be donated by the Brewers to the Wisconsin Humane Society’s “Hank Fund,” a pool that benefits stray animals in their care transferred from the Milwaukee Area Domestic Animal Control Commission, as well as stray animals at the WHS Ozaukee and Racine Campuses. Brewers players have stepped forward and also will contribute to the fund.

“We had Hank down here with us for almost a month, and he became one of the most popular guys in the clubhouse,” said Brewers pitcher Brandon Kintzler, who actively supports the Wisconsin Humane Society through financial contributions and participation in other initiatives. “We wanted to do something special to benefit other animals who are stray, homeless or have other needs, and there’s no better cause than helping build this fund.”

Brandon Kintzler

Brandon Kinztler bonded with Hank during Spring Training in AZ.

The team, in cooperation with the Wisconsin Humane Society, will sponsor numerous initiatives that evening, including an Adopt-a-Pet event on the Miller Park concourse where fans can meet four-legged friends available for adoption. In addition, all weekend long fans are encouraged by Brewers Community Foundation to bring new pet supplies that will be distributed to area rescue organizations as part of the “Drive for Charity.” Items that will be collected include canned or dry puppy, cat and kitten food; dog and cat toys (no stuffed toys, please); dog and cat treats; dog harnesses; cat litter; stainless steel food and water bowls. Those donating will receive a special commemorative pin with Hank’s likeness to mark the occasion.

“Hank has crossed every demographic and is so much more than just a sports or pop-culture phenomenon,” said Brewers Chief Operating Officer Rick Schlesinger. “We’re seeing that his story can brighten everyone’s day, but it also greatly benefits these worthy organizations that do so much good in our community.”

Hank first appeared at camp on February 17, the day of the first workout for pitchers and catchers. The Brewers have worked closely with the Arizona and Wisconsin Humane Societies since that first day, and their staff provided counsel on how best to care for Hank’s basic needs as he adjusted to his new surroundings. Hank’s circle of caregivers in Phoenix worked tirelessly to ensure that he had the best care possible until his “forever home” was determined.

“Our heartfelt gratitude to the Milwaukee Brewers and our local community cannot be overstated,” said Anne Reed, President & CEO of the Wisconsin Humane Society. “Hank has inspired us all with his storybook tale, and we so appreciate this generous donation, as well as the opportunity to showcase homeless dogs on Adopt-a-Pet Day.”

Hank made frequent appearances at Spring Training games in a concourse booth, where fans lined up for an opportunity to have their photo taken with Hank in exchange for a voluntary donation to the Humane Society. Through these and other opportunities, Hank has already helped raise thousands of dollars to support the cause.

Hank arrived in Milwaukee on March 16 on a Southwest Airlines charter flight and made his Miller Park debut last week as merchandise bearing his image was released at the Brewers Team Store by Majestic.  Twenty-percent of sales of Hank merchandise will be donated back to the Wisconsin Humane Society’s “Hank Fund.”

Hank sits with Brewers COO Rick Schlesinger at a media event this afternoon.

Hank sits with Brewers COO Rick Schlesinger at a media event this afternoon.

For a complete list of the 2014 Brewers All-Fan Giveaways, click here.

-John and Cait

JohnandCait@brewers.com

2014 Miller Park Preview

Earlier this year, we announced plans for several new additions to Miller Park in 2014 and, today, with just five days left before the #BrewersOpener, we were ready to show some of them off.

AJ Bombers:

Here’s something we are both personally psyched about: the arrival of AJ Bombers. The popular restaurant and bar – with locations in Milwaukee and Madison – will occupy the outside space formerly known as the Plaza Pavilion, along the west side of Miller Park near the right-field gate.

AJ Bombers will offer cheeseburgers, egg rolls, tater tots, shakes, custards, specialty concrete mixers and more. The menu will also include homestand specials, such as city-themed burgers as well as player-favorite burgers.  Stay tuned to the blog as we will continue to update the new menu items AJ Bombers will rotate in throughout the season.

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To start off the season (beginning at this weekend’s Exhibition Games), AJ Bomber’s special custard concrete concoction is “Bernie’s Concrete: The Cracker Jack.” It’s custard mixed with beer, caramel, salted peanuts and caramel corn—and it’s delicious. Here’s Bernie, enjoying his tasty treat:

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Brewers Authentics Kiosk

  • A new custom portable millwork display for the Brewers Authentics Collection (game-used items) has been added along the first base side of the Field Level concourse behind the Klement’s Grand Slam Grill. Follow @MILAuthentics on Twitter for updates on the latest game-used merchandise available!
  • This is a great place to get that unique gift idea.  Did the Brewers play on a date that is special to you?  Wedding day? Birthday? Anniversary? First ever game? You can purchase game-used items from that day at this location.

Brewers Team Store by Majestic Expansion:

  • The Brewers Team Store by Majestic, located in Miller Park’s Hot Corner, underwent a 300-square foot expansion which accommodates a larger footprint for “Brewed for Her” merchandise and apparel.

Concession Items

  • In addition to the new AJ Bombers fare, here are some new pizzas & wraps fans can expect to see at Miller Park this season. Stay tuned to the blog for “What John & Cait Ate” concession reviews on these items and more all season long!

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TGI Friday’s

Earlier this month, we told you that TGI Friday’s at Miller Park was undergoing renovations. It’s now complete and looks great! The newly-redesigned Fridays has a fun, energetic vibe with a dramatically redesigned bar.

 

Toyota Territory Redevelopment

  • The Toyota Territory in right-center field has undergone development from a private group amenity to a destination open to all fans in attendance at Miller Park. The renovated Toyota Territory has been converted from what was previously a 24-person private group space into an area capable of entertaining over 100 fans.  At 1,493 square feet, the Toyota Territory will offer a unique view to take in a game.

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Other new additions to look forward to in 2014 include the following:

Bob Uecker Statue in “The Last Row”

  • Unlike the statues that surround Miller Park’s Home Plate Plaza, the new Bob Uecker statue will be in the last row of the Terrace Level at Miller Park. The statue will pay tribute to the popular Miller Lite “All Stars” ad campaign which featured Uecker’s famous tagline, “I must be in the front row.” The statue will sit atop the Uecker Seats in Miller Park’s Terrace Level (Section 422), and will feature an open seat next to it, allowing for a perfect photo opportunity. The statue was designed by Brian Maughan, the artist of the four statues outside Miller Park on the Home Plate Plaza.The Uecker Statue will be unveiled on April 25.

Brewers Wall of Honor

  • The “Brewers Wall of Honor” will commemorate Milwaukee Brewers players, coaches and executives who played prominent roles with the organization. The Wall of Honor will be a permanent exhibit on an exterior Miller Park wall adjacent to the Hot Corner entrance. Honorees will be recognized with a bronze plaque affixed to the wall, with their image and a brief synopsis of their Milwaukee baseball career etched onto the marker. The plaques are designed by Matthews International, designers of the plaques for the National Baseball Hall of Fame.The Wall will be unveiled in June.

East Lot Tailgate Pavilions

  • The East Lot Tailgate Pavilions have been refurbished with new wood fascia and signage.

Flag Poles

  • Three flag poles (one 25-foot flag pole and two 20-foot flag poles) have been installed on the landing behind Section 238, which is located beyond the left-center field wall. The American flag will fly on the 25-foot flag pole, while the Wisconsin State flag and a Brewers flag will fly on the 20-foot flag poles.

Scoreboard

  • The Miller Park scoreboard is the same, but detail-orientated fans might see some cosmetic differences with the in-game graphics.  Here is a sneak peak of how the board will look during a game.

Televisions

  • Approximately 150 flat screen televisions have been installed throughout the Miller Park concourses, replacing existing CRT televisions, to provide fans with the HD feed of the game.

Also on the construction front, the home clubhouse underwent some minor renovations, including the addition of three lockers in the coaches’ locker room and an expansion of the players’ dining room area. Other improvements to Miller Park include updates to the executive office lobby, new flooring in the Brewers Team Store at the Home Plate Gate, the addition of grow lights throughout Miller Park and the installation of a fire suppression system in the scoreboard control room and IT server room. In addition, the infield and outfield playing surface was replaced with new sod in October.

The Toyota Territory, Brewers Team Store by Majestic expansion and Authentics Collection kiosk was designed by Uihlein-Wilson Architects.  Design work for AJ Bombers was handled by Flux Design.

- John & Cait

JohnandCait@brewers.com

Brewers Announce Partnership With Shatterproof

The Milwaukee Brewers and Brewers Community Foundation today announced a partnership with Shatterproof, a national organization that is committed to protecting children from developing addiction to alcohol or other drugs and ending the stigma and suffering of those affected by this disease. 

 On May 6 at Miller Park, when the Brewers take on the Arizona Diamondbacks, the Brewers will celebrate “Shatterproof Day” and Brewers Community Foundation will present a grant to the organization.  Shatterproof staff will be at Miller Park distributing literature to raise awareness for the cause, and a representative from the organization will toss the ceremonial first pitch that evening.

That same day, Shatterproof will host the “Shatterproof Challenge” in downtown Milwaukee, where approximately 80 participants will rappel down the side of the Hyatt Regency hotel. Brewers outfielder Logan Schafer will autograph a baseball for each participant and Brewers representatives will be on hand to support the initiative. Those who would like to learn about how they can participate in this event can do so at https://secure.shatterproof.org/page/content/milwaukee-2014/.

“We appreciate the work that Shatterproof does to address the issue of addiction in our society,” said Brewers Chief Operating Officer Rick Schlesinger. “The work that it does is critical, not just to prevent addiction before it has a chance to take hold, but also to battle the stigma attached to the disease.”

Shatterproof was founded by Gary Mendell after he lost his son, Brian, to the disease of addiction.  Shatterproof is building an organization to educate and empower families, educators, healthcare providers, legislators and others to address addiction on a national scale. For more information on Shatterproof, please visit www.shatterproof.org.

–John and Cait

johnandcait@brewers.com

Red Carpet Rolled Out For Hank’s Arrival in Wisconsin

Hank is officially a resident of Wisconsin.

It was quite a scene at Milwaukee’s General Mitchell International Airport this evening as dignitaries, media and friends were all on hand to welcome Hank to his new home. Milwaukee County Executive Chris Abele, Milwaukee Mayor Tom Barrett and Anne Reed, President & CEO of the Wisconsin Humane Society were on hand to give an official welcome.

The Southwest Airlines charter plane from Phoenix that carried Hank was full of Brewers sponsors and employees landed around 6:25 p.m.  The media lined up for the first shot of Hank and those on hand clapped and cheered as Brewers Chief Operating Officer Rick Schlesinger walked Hank up the jetway to the gate.  Hank and the dignitaries did a number of interviews for the media before heading home.

As Hank and the group proceeded from the gate to the main concourse at the airport, everyone was greeted with another surprise.  Several hundred people were gathered behind the security checkpoints to greet Hank.  Fans of all types had their cameras ready and cheered as Hank came up and greeted the public.  The city has really caught on to Hank and that was clear by the crowd on hand at the airport tonight.

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The public will get a chance to meet Hank at Miller Park on Tuesday when the official Hank shirts and other items go on sale at the Brewers Team Store by Majestic.  The gear will go on sale at Miller Park at 7 a.m. and fans will be permitted to line up beginning at 6 a.m. that day.  There will be a limit of four t-shirts per person (no limits on other items).  Hank will make his first Wisconsin public appearance at the Brewers Team Store by Majestic from about 7 – 8 a.m. on Tuesday for fans who purchased the shirts to get a photo with the “ballpark pup.”

–JOHN

johnandcait@brewers.com

Hank to Make Guest Appearance at Miller Park to Raise Funds for Humane Society; By Popular Demand, Hank Gear to Be Available Tuesday at 7am CT

Hank “The Ballpark Pup” will make a grand arrival in Milwaukee tonight via Southwest Airlines charter flight, setting foot/paw on the grounds that he can now call his “forever home.”  The once-homeless dog who has taken the hearts of Brewers fans, players employees, and pet lovers everywhere will arrive at Milwaukee’s General Mitchell International Airport at 6:25 pm.

Brewers fans will be able to take part in the excitement and contribute to a great cause starting on Tuesday when Hank t-shirts and other memorabilia will arrive and be available to the public at the Brewers Team Store by Majestic at Miller Park.  With the purchase of any Hank item, 20% of the retail price will be donated to the Wisconsin Humane Society. Plus, fans will have an opportunity to meet Hank that morning at Miller Park.

Hank gear is also available at the Brewers Team Store at Maryvale Baseball Park in Phoenix with 20% of the sales of those shirts being donated back to the Arizona Humane Society.

A small advance shipment of items hit the shelves in Maryvale this weekend, and supplies were quickly exhausted.

“There are two questions that everyone has asked from the very first days of Hank’s arrival: ‘Where will he live?,’ and ‘Will there be Hank-themed apparel?,’ said Brewers Chief Operating Officer Rick Schlesinger. “We’re thrilled to be partnering with the Wisconsin and Arizona Humane Societies in helping not only raise funds to benefit the cause, but also elevate awareness for the problem of stray animals in Wisconsin, Arizona and beyond.”

The gear will go on sale at Miller Park at 7 a.m. on Tuesday and fans will be permitted to line up beginning at 6 a.m. that day.  There will be a limit of four t-shirts per person (no limits on other items).

Hank will make his first Wisconsin public appearance at the Brewers Team Store by Majestic from approximately 7 – 8 a.m. on Tuesday for fans who purchased the shirts to get a photo with the “ballpark pup.”

“We couldn’t be more grateful to the Brewers for this generous and unexpected gift,” said Anne Reed, President & CEO of the Wisconsin Humane Society. “We depend upon community support to help more than 25,000 companion and wild animals every year, and it is astounding and inspiring to us that little Hank will help save the lives of so many homeless animals.”

Hank first appeared at camp on February 17, the day of the first workout for pitchers and catchers. The Brewers have worked closely with the Arizona and Wisconsin Humane Societies since that first day, and their staff provided counsel on how best to care for Hank’s basic needs as he adjusted to his new surroundings. Hank’s circle of caregivers in Phoenix worked tirelessly to ensure that he had the best care possible until his “forever home” was determined.

Hank made frequent appearances at Spring Training games in a concourse booth, where fans lined up for an opportunity to have their photo taken with Hank in exchange for a voluntary donation to the Humane Society. Through these and other opportunities, Hank has already helped raise thousands of dollars to support the cause.

3/17/14 Update: For those of you asking if you can purchase Hank gear online–we hope that the items will be available online soon, but unfortunately, they are currently not; however, you can call the Brewers Team Store at (414) 902-4750 and they will take your order over the phone and ship it to you!

3/17/14 Update: Hank gear is now available online here.

-Cait

JohnandCait@brewers.com

Hank the #BallparkPup Added to Milwaukee Roster; Set for Travel to Wisconsin on Sunday

Less than one month ago, he was wandering the streets of Phoenix. Now, he’s officially a Milwaukee Brewer.

It was announced today that Hank, “The Ballpark Pup,” will make the move north to Milwaukee this Sunday on a Southwest Airlines Charter flight, joining Brewers executives, sponsors and family members on the flight to Mitchell International Airport.

Dignitaries expected to be on hand for Hank’s airport arrival include Milwaukee County Executive Chris Abele and Milwaukee Mayor Tom Barrett.

From sun to snow, the next chapter of the pop culture icon begins this week.

“There are so many people who have been part of the ‘Hank story;’ fans, players and coaches, front office staff, media, and all of those in his circle of caregivers,” said Brewers President of Baseball Operations and General Manager Doug Melvin. “We’re grateful to have an opportunity to make Hank a permanent member of the Brewers family, but even more important, we’re thrilled that he is going to a great family that will ensure that he is loved and comfortable in his new Wisconsin home.”

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Hank first appeared at camp on February 17, the day of the first workout for pitchers and catchers, and he immediately captured the hearts of everyone at Maryvale Baseball Park, as well as pet-lovers across the world. Stories on Hank appeared everywhere from the London Daily Mail to PEOPLE Magazine, and nearly every major national news and talk show across the United States. The interest in Milwaukee has surged, with “Hank Updates” appearing nearly every day in the Milwaukee Journal Sentinel and other media outlets.

“We want to thank all of those who have made the effort to give Hank the care he needed down here in Arizona, as the top priority has always been to put his health and happiness first,” said Brewers Chief Operating Officer Rick Schlesinger. “In addition to this being a captivating story, our goal has been to shed more light on the issue of stray and homeless pets, a problem that is not unique to just Arizona and Wisconsin.”

The Brewers have worked closely with the Arizona and Wisconsin Humane Societies since the day that Hank first wandered into camp, and their staff provided counsel on how best to care for Hank’s basic needs as he adjusted to his new surroundings.

Hank made frequent appearances at Spring Training games in a concourse booth, where fans lined up for an opportunity to have their photo taken with Hank in exchange for a voluntary donation to the Humane Society. Through these and other opportunities, Hank has already helped raise thousands of dollars to support the cause.

“We are excited to welcome Hank as an official Milwaukee Brewer,” said Wisconsin Humane Society President & CEO Anne Reed. “We are so grateful for the amazing care he has received, and for the way the players and the Brewers organization have used Hank’s story to highlight the needs of homeless animals like him.  More than 10,000 animals were adopted from the Wisconsin Humane Society in 2013 and it is that incredible support which makes Southeastern Wisconsin such a kind and compassionate place for animals like Hank. We know he’ll love Milwaukee!”

As for Hank’s new home, he has been permanently adopted by the family of a Milwaukee Brewers executive. To date, the Brewers alone have received more than 1,000 offers from others to adopt Hank and provide him with a stable “forever home.” The offers have come from players, staff and countless fans and team corporate and philanthropic partners.

Fans can keep up with the latest news on Hank and tweet their welcome messages to the ballpark pup using the #BallparkPup hashtag.

-John & Cait

JohnandCait@brewers.com 

Miller Park TGI Fridays Set for Remodel Project This Spring

Along with the many other enhancements this winter at Miller Park, fans will be able to enjoy year-round dining in a renovated TGI Fridays as the space is scheduled for upgrades this month, as part of a new contemporary design being implemented at Fridays restaurants throughout the country.

“Fridays is a popular dining destination for our fans year-round,” said Milwaukee Brewers Chief Operating Officer Rick Schlesinger. “We look forward to enhancing the facility as it contributes to the best fan experience in a Major League Baseball ballpark.”

The facility, which covers 6,000 square feet, will see an improved restaurant dining experience.  The newly-redesigned Fridays will create a fun, energetic vibe with a dramatically redesigned bar as the focal point of the restaurant, complemented with favorite Fridays menu items.

The project includes interior modifications and upgrades, new brick wall surfaces, updated finishes and décor and lighting improvements.  The modernized bar will feature a new granite surface with stainless steel rails, LED accent lighting, custom wood paneling at the bar back (accented by multi-color LED lighting), columns wrapped with subway tile and new seating.  The project also includes exterior façade enhancements at the entrances located on the field level concourse.

“The new design of Fridays’ reimaged restaurants, coupled with our fresh, hand crafted food and drinks, has been extremely well-received in other markets.  We are excited to be bringing these changes to Milwaukee where they will be complemented by the contagious energy and personality of the Fridays’ team members who love providing a great experience to every guest,” said Ricky Richardson, President, TGI Fridays USA. “Brewers fans are upbeat, friendly and fun – just like Fridays – and we look forward to continuing to be a central place where Brewers fans gather and celebrate for many more years to come.”

The new redesign is tailored to the Milwaukee community and location, and is part of a larger re-imaging campaign that Fridays will roll out over the next three years.

For more news and updates from TGI Fridays, guests can follow the brand on Facebook (http://www.facebook.com/TGIFridays), Twitter @TGIFridays and YouTube (http://www.youtube.com/user/tgifridays).

NOTE: In order to accommodate the construction project, Fridays will be closed for construction starting at 10 pm on March 9 and is scheduled reopen for business, unveiling the new look the afternoon of March 15.

Other Miller Park improvement projects underway for 2014 include a redeveloped Toyota Territory, Brewers Team Store by Majestic expansion, a new Authentics Kiosk, the addition of an AJ Bombers facility, the new Brewers Wall of Honor, a Bob Uecker “Last Row” statue, refurbishment of the East Lot Tailgate Pavilions and new flat-panel televisions on the concourses.

3/10/14 Update: Here are some photos from the project!

 

-John and Cait

JohnandCait@brewers.com 

 

About TGI Fridays
TGI Fridays restaurants have a mission: To help people go out better. Because people deserve to be rewarded with handcrafted quality food and drinks and genuine, personal service when they make time to go out with their friends.

As the original casual dining bar and grill, TGI Fridays offers authentic American food and legendary drinks. To bring our menu to neighborhoods all over the world, TGI Fridays proudly serves guests with over 900 restaurants in more than 60 countries.  Making every day feel like a Friday wouldn’t be possible without creating a place where friends feel free to hang out. That’s why TGI Fridays takes pride in its nearly 8,000 skilled and knowledgeable bartenders, all of whom for the past twenty years have competed annually for the title of the “World’s greatest TGI Fridays Bartender.”

The Fridays guest recognition program, Give Me More Stripes®, gives our closest friends exclusive insider rewards, events, and sneak peeks.

TGI Fridays believes in having a good time, but also in the importance of drinking responsibly.  Additionally, its Responsible Business Program is focused on positively impacting the communities and neighborhoods it serves.  For more information, visit www.fridays.com.

Brewers and FOX Sports Wisconsin Announce Addition of Lepay to Broadcast Team

In case you missed the news today from Brewers On Deck, we, along FOX Sports Wisconsin, announced the addition of Matt Lepay to the television broadcast team.

Lepay will handle play-by-play for approximately 35 Brewers telecasts this season, filling in for Brian Anderson who will be handling national telecast work.

Lepay is a seven-time winner of the “Wisconsin Sportscaster of the Year” Award, presented by the National Sportscasters and Sportswriters Association. Since 1994, Lepay has been the voice of Wisconsin Badgers football, and he is currently in his 26thth season as the men’s basketball play-by-play announcer.

“Matt is a great fit for this role, given his passion for sports in Wisconsin and his connection to fans throughout the state,” said Brewers Chief Operating Officer Rick Schlesinger. “We are thrilled to bring Matt on board, and look forward to his work on Brewers telecasts throughout the season.”

Lepay joined WIBA Radio in Madison in 1994 after a stint as sports director at WTSO Radio (also in Madison).

“Matt is obviously a knowledgeable sports mind and a professional who has established a strong connection with fans across the state of Wisconsin,” said Mike Dimond, Senior Vice President and General Manager for FOX Sports Wisconsin. “I think Brewers fans will really enjoy his approach to the game.  We’re excited to have him as part of our broadcast team.”

A native of Dayton, Ohio, Lepay and his wife Linda reside in Cross Plains, Wis.

“I am honored and humbled to have this opportunity to be a part of the Brewers and Fox Sports Wisconsin broadcast team,” Lepay said. “I very much admire the work of Brian, Bill, Craig and everyone associated with the telecasts, and I am eager to join them this season. The chance to call baseball is a lifelong dream, and I thank the Brewers and FOX Sports Wisconsin for helping me realize that dream.”

Lepay will continue is his current role as the radio voice for Badgers football and basketball.

Craig Coshun will return for his 14th season of covering the Brewers, and will continue in his role as the lead pre- and post-game host for FOX Sports Wisconsin. He will also handle play-by-play for select Brewers telecasts of FOX Sports Wisconsin during Spring Training and the regular season.

-John & Cait

JohnandCait@Brewers.com

Record Crowd Packs Wisconsin Center for Brewers On Deck

The Wisconsin Center was home to nearly 30 Brewers players today and a record crowd of 14,138 braved fresh snow and cold temperatures for the Club’s annual winter fanfest, Brewers On Deck Presented by Time Warner Cable.

The crowd surpassed 2012’s prior high mark of 12,118, and last year’s total of 11,722.

“We can’t thank the fans enough for coming out to warm the atmosphere downtown and helping move everyone’s thoughts toward baseball and the 2014 Brewers season,” said Brewers Chief Operating Officer Rick Schlesinger. “It was a great opportunity for players, coaches and staff to connect with the fans, and we look forward to seeing everyone again at Miller Park throughout the year.”

The afternoon’s highlights included an announcement that the Brewers had completed negotiations and signed free agent pitcher Matt Garza to a four-year contract. The announcement was made on the Main Entertainment Stage by Brewers Chairman and Principal Owner Mark Attanasio, who was joined by President of Baseball Operations Doug Melvin, Assistant General Manager Gord Ash, and Special Assistant to the General Manager Craig Counsell.

“That was definitely a great piece of news to break at the event, and the response from the fans was tremendous,” Schlesinger said.

Brewers pitchers and catchers report to Marvale, Ariz., for Spring Training on Feb. 15.

 -Cait

JohnandCait@brewers.com

 

Brewers Fans Asked to “Create a Commercial” for 2014 Marketing Campaign

Have you ever had a fun idea for a Brewers commercial?  The Milwaukee Brewers are giving aspiring marketing professionals a chance to show what they have with a new creative contest where fans can “Create a Commercial.”  We  announced our latest interactive contest at today’s Brewers On Deck event.

MB-14-Commercial-Contest-Social

Funny, touching, serious—it doesn’t matter as long as it is awesome.  Fans are invited to create and submit a storyboard with their idea at brewers.com/commercial.  Entries may also be supplemented with a YouTube clip (up to 30 seconds in length) or Instagram video (up to 15 seconds in length) to further illustrate their ideas.

One winner will get the chance to direct and/or star in a spot that will play in Miller Park, on FOX Sports Wisconsin during a Brewers broadcast, and online.  The winner will also receive a Brewers prize package including game tickets and a Brewers director’s chair.

“With our recent ‘Design a YOUniform’ and ‘Create a Concession’ contests, we saw how creative and engaged our fans were in offering their ideas to connect with the team,” said Brewers Chief Operating Officer Rick Schlesinger.  “We place a very high value on opinions from our fans, and we expect a similar strong response to this initiative.”

The period for submissions opens today and will last until Friday, February 28 at brewers.com/commercial.  An internal Brewers committee will review the entries and judge them from March 3 – 7.  Then, from March 10 – 23, fans will be able to vote on the finalists at brewers.com/commercial.  The spot will be produced at the beginning of the season.  An air date is to be determined based on production schedules.

Entry form templates, complete details and official rules can be found at brewers.com/commercial.  The winning commercial will be produced by the Madison-based production company, Provideo.

-John & Cait

JohnandCait@Brewers.com

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