Results tagged ‘ John Axford ’
This just in!
Over the past couple of seasons, our technologically savvy mascot has embraced social media, primarily via his Twitter account, @Bernie_Brewer. Currently, Bernie leads all MLB mascots in followers via the network and earlier this year, he even hosted a scavenger hunt for fans by tweeting clues from it as well.
We connected with Bernie this morning and via email he wrote:
“I can’t talk, but I can type! Social media has finally given me the outlet to express my love for this team, previously only accomplished by sliding.”
The self-described “biggest Brewers fan on the planet,” Bernie entertains fans young and old during all home games from his Dugout located in the left field bleachers and as, he referenced in his e-mail, he is most famous for going down his slide after home runs and Brewers victories into his Kalahari Splash Zone.
During those home games, Bernie will often tweet about his slides and game updates, as well as conduct a “#Brewers Fan #RollCall” where he says “Section/Row/Seat RT!” and then tries to make visits to select fans at their seats.
During Tuesday home games, Bernie also hosts #BrewersTuesdayTrivia where he gives away tickets to the first fans who answer his questions correctly.
When the team is on the road, Bernie never misses a game.
“Thanks to my friends in the Brewers MIS Department and the good folks at Time Warner Cable, I can watch all of the road games on FS Wisconsin, listen to Uke and Cory on WTMJ, follow along online via MLB.TV or the MLB AT BAT app, and connect with fans everywhere–all from my Dugout. I live here year-round and it gets lonely when the team is on the road and of course, during the offseason, so it is nice to connect with fans via social media. It makes me feel like every day and every night I’ve got a sold-out crowd to interact with,” he wrote.
During those road games, Bernie often asks fans where their “#TweetSeats” are–that is, where the fans are watching the game and Tweeting from.
His followers have also been known to receive special ticket offers to upcoming games throughout the season.
“I’ve been extremely active on Twitter and of course I follow the team on Facebook, but I’ve never had the chance to interact with fans through the network before. I’m excited and honored that the MLB Fan Cave is affording me this opportunity.”
The MLB Fan Cave is a first-of-its-kind immersive fan experience in New York City’s Greenwich Village. The Fan Cave hosts the winners of the MLB Dream Job, who were chosen from a pool of nearly 10,000 applicants, Mike O’Hara and his Wingman, Ryan Wagner.
Mike and Ryan have been inhabiting the Fan Cave every day for the entire 2011 MLB season where they are watching all 2,430 regular season games plus every Postseason game while chronicling their experiences and sharing their viewpoints on baseball and pop culture through Facebook, Twitter, MLBFanCave.com, and regular appearances on MLB Network.
The Fan Cave features interactive fan activities; hosts regular visits from MLB players, baseball personalities and celebrities; and hosts parties and musical performances, as well as other events throughout the baseball season.
Earlier this season, two other members of the Brewers who are very active on Twitter also interacted with the MLB Fan Cave.
To connect with the Brewers via Facebook, Twitter and, of course, MLBlogs, click here.
To learn more about the Fan Cave, click here.
To learn more about Bernie Brewer, click here.
It’s no surprise to us why we have the best home record in all of baseball right now— everyone knows Brewers fans are the best in the league. And, in the thick of a pennant race, that fan support is crucial–so that’s why we’re asking you to come out and support the Crew on Saturday, September 10 by going GOLD!
Remember the Gold “Cerveceros” jerseys the team wore earlier in the season? Those were a big hit with the players and the fans. On September 10, the Crew will again sport similar gold Brewers jerseys for the game against the Phillies and all fans who in attendance are encouraged to wear their Brewers gold to the game, too!
The Brewers Team Store by Majestic is stocking up on several new t-shirts in preparation for the event and and, beginning on Tuesday morning, September 6, at 6am, fans can be the very first to strike gold as the t-shirts, in addition to a limited number of the gold jerseys, will be available at the store during a special sale.
Here’s a quick rundown of the new merchandise:
- Gold tees with the Brewers script logo on the front.
- There will be select player name and number tees (Axford, Braun, Fielder and Weeks) available in gold.
- Finally, the T. Plush Tee is still a number one seller, so we’re betting that this new gold tee, emblazoned with his patented saying, “Ahhhhhh Gotta Go!” will be a hit as well. Where do we have to go? We’ve Gotta Go to the Postseason of course!
These items will be exclusive to the Brewers Team Store by Majestic at Miller Park.
Fans who wear their gold on September 10th also have the potential to be spotted by Brewers employees and rewarded for sporting their attire. Prizes include ticket vouchers, autographed baseballs, and other merchandise.
The rush is on! Get ready to go gold!
– JOHN AND CAIT
With the recent hot streak by the Brewers along with the heat of the pennant race, our Brewers are no longer a secret. Sports Illustrated took notice of the team and announced this morning that Ryan Braun, Nyjer Morgan and Prince Fielder will grace the cover of the August 29 issue that will hit newsstands today.
Sports Illustrated writer Lee Jenkins visited Milwaukee during the last homestand to write the cover story. A selected quote from closer John Axford in the article describes the colorful Brewers clubhouse: “(Manager) Ron (Roenicke) embraced the youthfulness and craziness of this team. We’re not like most people. You have to cut us loose and let us go.”
This marks the first time in over 24 years that the Brewers have had the honor of the cover to themselves, with Rob Deer having appeared on the cover of the April 27, 1987 issue. (Braun appeared with five other players on the cover of the 2008 Baseball Preview.)
Other covers include:
- 4/20/1987 (three Brewers featured as part of MLB “What They Make” package)
- 10/25/1982 (Robin Yount)
- 10/11/1982 (Robin Yount)
- 3/16/1981 (Rollie Fingers)
- 4/30/1979 (manager George Bamberger)
Special thanks go to Lee Jenkins and Chris Tropeano from Sports Illustrated and SIcovers.com for help with all of this.
This is an exciting moment for Brewers fans across the country as now the nation will know a little more about the colorful group that we all love to cheer on each and every game. It makes me proud as a Brewers fan and as an employee of the organization, but we are not done yet. I’m sure I share the same thoughts as many Brewers fans, I would like to see the Brewers on another Sports Illustrated cover in late October!
At the beginning of the season, we were pleased to introduce our “What Do You Love About Miller Park?” advertising campaign for 2011, which was designed to celebrate the 10th Anniversary of our beloved ballpark through declarations of love.
All season long, we’re be celebrating our great ballpark and all of the things that make our very own Brewers experience so unique by highlighting the things that our players, fans and yes, even our mascots, love best in our print, online and outdoor ads.
And now, we want to hear from you. In the past 10 years, millions of fans have passed through the gates and many memories have been created, so we’d like to invite you to join us in an interactive contest as you tell us: What do YOU love best about the place your Brewers call home? It could your favorite memory, food, place to take in the game, or just what keeps you coming back again and again.
Just share your story here in 100 words or less, accompanied by a photo of you and family or friends at Miller Park and we’ll send one lucky winner back out to the ballpark again and again on us with two (2) 20-Game ticket packages for the 2012 season.
Other entrants are also be eligible to win great prizes, such as: four tickets to the Gehl Club for the Tuesday, August 30 game vs. St. Louis; one autographed John Axford jersey and bobblehead; one autographed Shaun Marcum jersey and ball; four tickets in the AirTran Airways Landing Zone for the Monday, September 26 game vs. Pittsburgh, or a $100 shopping spree to the Brewers Team Store by Majestic.
You’ve only got until Friday, July 29, so get ready to fall in love all over again with Miller Park as you take a trip down memory lane and then post your entry!
With a new Brewers season upon us, there is always a lot of new things around the ballpark that you have been hearing about. A new manager. The new scoreboard at Miller Park. Some new delicious concession items. If you have visited the Brewers Team Store by Majestic in the last couple of days, you might have seen some new player t-shirts that debuted this week.
I first saw the shirts about a month ago during a photo shoot with the players at Spring Training. We asked the players to model the shirts and those pictures are below. The shirts were designed by Majestic and give unique twist on the traditional player jersey t-shirts that have been extremely popular at Miller Park.
The Ryan Braun and Casey McGehee shirts have a little “America’s Dairyland” touch to them while the “Jersey Shore” shore boys might put on Yovani Gallardo’s tattoo-inspired shirt when “T-Shirt Time” comes around. Closers in baseball are often referred to as “Firemen” and Brewers closer John Axford’s shirt looks like something you would see at at Milwaukee Fire Station.
Available now are Axford, Braun and Prince Fielder. Throughout the season, other players will be rolled out. On May 1, the McGehee and Rickie Weeks shirts will be made available. On June 1, the Zack Greinke and Corey Hart shirts will go on sale and the series will conclude on August 1 when the Craig Counsell and Gallardo shirts debut.
These shirts are available exclusively to the Brewers Team Story by Majestic and will look great in your collection of Brewers player t-shirts. This shirts will sell for $30 each and are available in adult sizes.
Which shirt is your favorite? Let us know by placing your vote.
Today was an exciting day at Miller Park as we debuted both our new video board and TV spots at a media event this afternoon.
The scoreboard was designed, manufactured and installed by Daktronics, Inc. The new video board features a single screen, true 1080 display and is the fourth-largest scoreboard in Major League Baseball at 5,940 square feet. The only larger boards are in Kansas City, Phoenix and Houston.
Let me tell you– it is AMAZING.
I didn’t want to spoil your first impression of the board by posting a video and these photos are cool, but they don’t do it justice, so I’m sorry, but you’re just going to have to come out to Miller Park and see it for yourself to really get the full effect!
Your first chance to see the board in person is this Saturday’s Rising Stars Minor League Game, set for 3:10pm. [Psst! All tickets are just $10!] And, of course, next week when Brewers Baseball returns to Milwaukee for the 2011 Season!
[To learn more about the scoreboard, check out my interview with Deron Anderson, Director of A/V Production, from December, here.]
During the event, we also showcased our new 2011 TV spots on the new board for the first time. There are seven new spots this season. The first three are fan-centric and relate to the Miller Park experience, while the remaining four are centered around the players and have a similar theme to last year’s spots.
The fan-centric spots were filmed locally last summer and the player spots were recently filmed at Maryvale Baseball Park in Phoenix and also, at Miller Park. [Read my post about the shoot in Spring Training, here.]
You can view the new spots by clicking on the links below. Then, make sure you come back here and vote on your favorite! Plus…click here for outtakes from the shoot!
Fireworks: The baseball’s better at Miller Park. And, as one group of fans discovers, so are the fireworks.
Yard Work: Yes, we have to cut the grass at Miller Park. But, as these backyard fans discover, not during the game.
Remote: Your chances of capturing the Miller Park experience at home? Pretty “remote,” as these fans find out.
Radio Control: Pitcher Shaun Marcum is all about control. On the mound. And all around the stadium.
Batting Cage: Who wants to face Prince Fielder in the batter’s box? No man. And certainly no machine.
Setting the Table: Rickie Weeks does a beautiful job setting the table for his teammates. On the field. And off.
Not Open: Reliever John Axford loves closing things. And it’s a lot more than just baseball games.
The new spots will air in game broadcasts beginning with Opening Day in Cincinnati, this Thursday (gosh it feels good to type that), March 31.
Greetings from my desk in cold, snowy Milwaukee!
As I noted in an earlier post, I was down in Arizona last week for the filming of our 2011 TV commercials. We wrapped up our shoot on Thursday evening and I left warm and sunny Phoenix, Arizona yesterday, getting home just in time for our Brewers Arctic Tailgate event.
Hearty Brewers fans were camping out when I swung by the ballpark on my way home from the airport last night, waiting anxiously to purchase individual game tickets, which went on sale at 9am this morning.
[The first 2,000 fans received a free t-shirt, Klement’s hot dog and a Pepsi. Plus, they also received special one-day only ticket offers that weren’t available anywhere else. If you missed out on the event, you can still purchase tickets and guarantee your place in the crowd to the best games this season, by calling our Box Office at (414) 902-4000, or logging on to brewers.com.]
So, yeah! Individual tickets are on sale now, Spring Training games start on Monday… Brewers Baseball will be back in Milwaukee before you know it!
Look for our spots to debut during the first games of the season, beginning with Opening Day in Cincinnati on Thursday, March 31.
And, while I can’t give away what this year’s spots are going to be about, I can tell you that they will have the same type of theme as last year’s spots and we’re bringing some new guys into the mix, including closer John Axford.
On Thursday, John showed up on set to star in one of the spots, but he could have just as easily been directing them if life had taken him down a different path.
That’s because John graduated from the University of Notre Dame with a BA in Film in 2005 and even began attending Canisius College to start working on his Master’s of Science in Sports Administration before he signed with the New York Yankees as a non-drafted free agent in 2006 and began his career in professional baseball.
What’s John doing? You will have to wait until our spots air this season to find out!
As we waited for the crew from Icarus Films and the representatives from our agency, 2-Story Creative, to set up between shots, John told me all about his film classes at Notre Dame.
“I did a 16-milimeter black-and-white film my junior year,” he said. “I still have the hard copy with all of the edits and cuts and everything, because the way we cut it was actually the old-school way. We actually cut the film and taped it together. We didn’t do it digitally. That came later. It was only 12 minutes long, maybe a little less. We got 400 feet of film, which is about 11 minutes and you had a partner, so each person had their own roll.”
“It was pretty cool, the old Steenbeck machine, you had to get the rolls on there and line them up and press play and then fast forward it through and stop it on a certain part where you wanted it. You go frame-by-frame and then cut it and bring in the other roll, hold it down flat and tape it. I really I liked it,” he continued.
When I asked what the film was about, John said, “It’s rather depressing. That’s what I found out about myself while doing film classes. I like the depressing, dark movies. Mine was essentially about spousal neglect and suicide.”
And it is true, he does gravitate toward the darker films–most of John’s favorite movies in recent years have been heavier foreign films and films such as Children of Men and the Oscar-nominated Black Swan.
“I really like open-ended movies,” he said. “Black Swan, I absolutely loved. I would like for that to win Best Picture, but I know it won’t. Just because it is artistic and dark, that is what I would want to win I guess.”
When it comes to music, John also gravitates toward the dark, heavier side of the spectrum.
“I listen to almost anything, but mostly hard rock, something a little heavier. I really got into hard rock by listening to Brazilian metal, John said. “Now, I have branched out a lot further. It used to be just metal, but now it is pretty much everything,” John said.
Speaking of music, one of the only Brewers players who is active in social media, John is currently letting his fans select his entrance song for 2011 on his Facebook Page.
“There are 15 songs for fans to vote on,” John said.
“There are eight newer songs because everyone uses older rock–songs by AC/DC, Guns N’ Roses, Metallica, and stuff like that–so I wanted to add some new stuff and try something different. There are also a lot of older songs on there, like Rush and Led Zeppelin. I also included Omen, a metal band– everyone kept telling me I needed to have them because they have a song called ‘The Axeman’.”
“Then I have a couple of theme songs…I have the Good, the Bad and the Ugly theme song, which I thought would be fun. There is also a song people will recognize from Kill Bill, but it is actually from a western from the ’60s. I also added some fun ones and some songs that were used last year for me, just to see what people think.”
For the complete list, and/or to vote, click here.
John was a good sport during our shoot and interview, as I donned a prop from our spot that may or may not make the final cut…
The tall, mustached right-hander was extremely easy-going and fun to talk to on the set and, although his movie and film choices may be dark, he was nice as can be and his future only looks bright.
This will be a big season for John, on and off the field. Not only will John star in one of our spots this year, but he and his wife, Nicole, are also expecting a baby boy this June.
“We’re very excited.” John said.
John also has his own bobble head, sponsored by Palermo’s Pizza/ Piggly Wiggly on Sunday, April 24 when the Brewers take on the Houston Astros at 1:10pm.
“I just saw pictures of it and it looks really, really cool,” John said.
This is one bobble you’ll want to make sure you add to your ‘stache! Individual tickets went on sale today, so you can get tickets for John Axford Bobble Head Day now!
I enjoyed talking to John and I just know that the spot he’s in will turn out great, as will the other spots we shot this week. Stay tuned, boys and girls–we’re “closing” in on baseball season!
It’s that time of year again! The Brewers Clubhouse Sale starts tomorrow at 9 a.m. but John and Cait have a sneak preview of all the great deals for you!
The sale will take place in the Visiting Clubhouse at Miller Park, which has been transformed into a retail store offering fans savings of up to 75% on Milwaukee Brewers merchandise.
Like last year, there are plenty of great items up for sale. You are sure to find something for every Brewers fan on your list and the many items available will allow you to get your Holiday shopping off to a solid yet economical start. (Psst! There are t-shirts starting at just $5!)
Jill Aronoff, Tom Jennings and their retail crew really did a great job in pulling everything together for what will be a fun two days for shoppers at Miller Park.
Here are some of the highlights, from John and Cait’s perspectives:
This must be Phil Rozewicz’ favorite week of the year, his office looks dark as members of the Brewers retail team have taken over his clubhouse to turn it into a retail wonderland for Brewers fans. Phil, enjoy your weekend off and we will see you next week!
When I first walked into the Visiting Clubhouse, one thing immediately caught my eye. It was a die-cast 1:12 replica Harley-Davidson painted with a Brewers logo. A neat gift for the Harley enthusiast or the Brewers fan who already has every bobblehead sitting on their desk. At any rate, this gift is a steal at only $20.
Anyone who knows me knows of my love for all things USA. I always enjoy the American flag caps worn in MLB on Memorial Day, the Fourth of July and Memorial Day. This red hat with the American flag inside of the Brewers “M” logo is a great way to show your love for the Brewers and America. This hat is another great deal at $20. (Note: Sizes and supplies for this item seemed to be extremely limited!)
Ever since I first visited their store in Philadelphia over 12 years ago, I have always been a fan of Mitchell & Ness. They basically started the retro jersey craze and they continue to be the industry leader in retro apparel. This hooded sweatshirt has a great feel to it and at only $50, it will also give a great feel to your pocketbook.
As I was flipping through some of the t-shirts, I came across this shirt. I was completely thrown off guard because I had never seen it in the store before! Had I seen it, I would have picked it up. Alas, here it is for only $20. like the soft feel to the shirt and I love the Milwaukee script across the front (I was a huge proponent of bringing back the “Milwaukee” script uniforms). Banner is another great brand that makes quality gear.
The question I get most about the annual Clubhouse Sale is the availability of game-used and game-worn items. For all you collectors out there, this is your best place to get those items–and buying them from the source guarantees theauthenticity of every item.
The sale has a great supply of game-used bats in all varieties (broken, new, used, pink) in prices ranging from $75 to $425. A collection of used game balls, player locker name plates, lineup cards and helmets are also available with those items ranging in price from $10 – $150.
With the 40th anniversary season last year and the team wearing the special uniform patch, that mean the availability of game-worn uniforms with the 40th anniversary patch are plentiful. From Corey Hart ($400) to–my personal favorite–the #99 Bat Boy jersey ($50), there are plenty of game-worn jerseys available. Perhaps the best deal is John Axford’s game-worn rookie jersey priced at $250.
Additionally, I did see a number of the Trevor Hoffman 600th Save commemorative prints for sale. Some were autographed (and numbered as a limited edition of 51) and some were framed–all were a great deal.
Finally, I noticed a large supply of authentic blue “Milwaukee” jerseys with the 40th Anniversary patch. While these are not game-worn, they are still authentic and priced at only $100–a deep discount on an authentic jersey (and my personal favorite in the Brewers jersey collection.)
The Clubhouse Sale really does have something for everyone, so I decided that this year, I would give you my preview based on the diverse group of Brewers fans on my holiday shopping list.
First, my dad. Dad is a big Brewers fan and avid golfer. I thought he’d look just dapper in this green polo shirt with the interlocking M and B with crossed bats logo. We brought this logo back for our 90s Weekend during our 40th Anniversary this year and you don’t see it too often anymore. In this shirt, Dad will be a trendsetter, for sure. And at $20 ($70 originally), this shirt is a steal.
Next up…mom. Mom might just be a bigger fan than dad and she loves to entertain, so I thought she’d really appreciate this 3-bowl melamine serving set, which is going for just $15. This will be perfect for the Brewers parties she hosts.
My husband…he doesn’t know it yet, but I’m seriously considering investing in a couple of seats from Miller Park. This offseason, we’re working on a few construction projects and one involves removing a few of the seats, so we’re putting them up for sale! They are $75 each or $100 for a pair and I think it would be so cool to have a pair to complement our baseball-themed rec room. Now we can even enjoy the away games from the comfort of our Miller Park seats! They’re a piece of history and also, a total conversation piece. (Note: Not all seats will have the Miller Park logo on them. Also, you won’t actually be able to take the seat home with you from the sale, but you can reserve one and pick up your authenticated seat(s) next week!
My 6-month-old baby goddaughter, Makena, will look so cute in this set of adorable pink and white retro Brewers onesies. At just $10, I can get her some in a couple of different sizes so she can wear some now and then some to her first games next season!
All of my girlfriends and I have an annual tailgate every year. They all love the Brewers almost as much as me, so that’s why I knew they’d all appreciate these stylish Brewers bags/purses! Originally $30 and $50, these Tessuta Woven purses and this Touch by Alyssa Milano bag are all going for just $10 each.
I have a few Brewers history buffs on my list and I think I will get them something to commemorate our 40th Anniversary (I just love that logo!). We’ve got t-shirts for $10 (originally $25) and beer steins for $5 (originally $10).
Finally, if anyone has me on their gift list, here are a couple of neat things I found for the female fan. (Hint, hint, cough cough.) The first is this super-cute Brewers retro tank for just $10 (originally $30) and the second is this uber-soft hooded t-shirt that is selling for only $15.
In addition to these fabulous sale items, shoppers can also purchase a Brewers Kids Club Membership Kit ($25) and of course, if you truly want to give the gift of the season, Holiday 4-Packs are on sale now!
We just want to remind everyone that quantities for all items (especially game-used items) is extremely limited. We don’t know how long each item will last, but we do know that with the great selection of the items and these awesome prices, merchandise will go fast.
The Clubhouse Sale runs this Friday and Saturday, December 3 and 4, from 9 a.m. to 7 p.m., in the Visiting Clubhouse at Miller Park.
-John and Cait
The Milwaukee Chapter of the Basball Writers Association of America today announced their Brewers 2010 Award Winners this morning. Candidates received five points for a first-place vote, three points for a second-place vote and one point for a third-place vote.
The team Most Valuable Player was Casey McGehee who received a total of 19 points including three first-place votes. McGehee finished his second full season in the Big Leagues with a .285 batting average along with 23 home runs and 104 RBI. He was among the National League leaders in RBI (6th), hits (9th, 174) and doubles (10th, 38).
McGehee edged out Rickie Weeks, who had 16 points, and Corey Hart, who finished with 14 points.
Yovani Gallardo was named the Brewers Most Valuable Pitcher. Gallardo, named to the 2010 National League All-Star team, recorded his second straight 200+ strikeout season and finished with a team-high 14 wins. Gallardo had 26 points in the voting, topping John Axford who recorded 22 points.
Axford swept the voting in the Top Newcomer Award garnering all six first-place votes. Axford turned in an 8-2 record with 2.48 ERA and 24 saves. His 24 saves were the most ever by a Brewers rookie and his fantastic season as the Brewers closer brought him in National League Rookie of the Year conversations.
The Unsung Hero Award went to pitcher Kameron Loe who finished with 14 points in the voting. Loe began the season at Triple-A Nashville and joined the Brewers on June 1. He went 3-5 with a 2.78 ERA in 53 relief appearances after being called up. He struck out 46 and walked only 15 in 58.1 innings of work. Loe edged rookie catcher Jonathan Lucroy by one point for this award.
One of our favorite awards in the Brewers Media Relations Department, the Good Guy Award, went to Trevor Hoffman who finished with 19 points. Hoffman made history on the field this season, but also was an asset to the Brewers clubhouse. Hoffman served as a leader and mentor to many of the younger Brewers players and always made himself available to the media, win or lose. The future Hall of Famer beat out Craig Counsell, who was the two-time reigning Good Guy Award-winner, by four points for the award.
I pose this question to the readers of John and Cait…Plus Nine, what would your ballot have looked like for the 2010 Brewers Award Winners? Do you agree with Milwaukee’s BBWAA writers? If you need help with stats or information, check out my blog from last week with the season wrap-up notes. E-mail us with your top three choices for each of the five awards listed above and we will see what the fans have to say. Also, if you have any ideas for new award categories, let us know and maybe we can create the first-ever John and Cait…Plus Nine Brewers Team Awards. Get the red carpet ready.