Results tagged ‘ John Axford ’
While John and his team were hard at work on the 2012 Media Guide earlier this week, I headed to New York City for some meetings with MLB.
While I was there, I decided to take a tour of the MLB Fan Cave.
Most of you may recall that last year, MLB ran a contest to select fans to live the dream baseball experience in the 15,000 square foot location at 4th Street and Broadway in the heart of New York’s Greenwich Village (formerly the home of Tower Records).
Well, this year, instead of having just two people in the space for the entire season, the Fan Cave will start the season with a group of fan contestants who will get to 1) watch every single baseball game played, 2) interact and film video content with current and former players, celebrities and musicians, 3) discuss the hottest baseball and pop culture topics through blog posts and social media 4) compete in exciting challenges with other fans to remain in the MLB Fan Cave – and much more.
Last year alone, more than 170 famous guests visited the MLB Fan Cave, including 66 current players, 28 former players and 76 assorted celebrities and musicians. You can check out the Fan Cave arsenal of videos here.
From a Brewers standpoint, you may recall a couple of appearances by John Axford and a interactive web chat with our very own Bernie Brewer.
And, in 2012, we hope to have even more interaction with the Fan Cave. In January, we put out a call to all Brewers fans to get their entries in so Milwaukee could be represented in the Fan Cave….and it worked!
Now through Wednesday, February 22, fans can view video submissions from all 50 applicants on MLBFanCave.comand vote for their favorites. (There’s more on Stephen and Kurt to come next week, so start voting and stay tuned!)
Based on fan voting, quality of the original submissions, and the ability of the contestants to generate buzz and interest in their campaigns, MLB will narrow the field to 30 finalists who will then earn a trip to Spring Training in Arizona at the end of February, where they will compete in a variety of challenges to determine the final group of contestants.
These winners will begin the season in the MLB Fan Cave with the goal of watching all 2,430 MLB games on a large wall of big screen Sony televisions while chronicling their experiences online through videos, blogs, and social media. Along the way, they will compete with one another over the course of the season in a series of challenges, with fans online helping decide who gets to stay in the Fan Cave and who gets eliminated with one eventual winner crowned before the end of the World Series.
In 2012, the MLB Fan Cave will return to the same location in New York; however, it is currently being redesigned to feature new technology and interactive elements.
Check out some of the photos from my visit below and then get started voting for Kurt and Stephen!
Are you a passionate baseball fan?
Do you have strong writing and verbal communication skills?
Are you organized? Do you excel at multitasking?
Are you comfortable in front of the camera?
Are you a social media maverick or maven?
If you answered “Yes” to all of the questions above, you might have what it takes to be the next resident in the MLB Fan Cave in New York!
Yes, the tremendously popular and ultracool MLB Fan Cave is back for 2012!
And this year, MLB is running a contest to select multiple fans to live the dream baseball experience in the 15,000 square foot location at 4th Street and Broadway in the heart of New York’s Greenwich Village (formerly the home of Tower Records). The 2012 MLB Fan Cave will be upgraded for the 2012 season (more on that next month) and it will start the season with a group of fan contestants, some of whom will be eliminated throughout the season until one ultimate winner is crowned before the end of the World Series.
Lucky winners will 1) watch every single baseball game played, 2) interact and film video content with current and former players, celebrities and musicians, 3) discuss the hottest baseball and pop culture topics through blog posts and social media 4) compete in exciting challenges with other fans to remain in the MLB Fan Cave – and much more.
Last year alone, more than 170 famous guests visited the MLB Fan Cave, including 66 current players, 28 former players and 76 assorted celebrities and musicians. You can check out the Fan Cave arsenal of videos here.
From a Brewers standpoint, you may recall a couple of appearances by John Axford and a interactive web chat with our very own Bernie Brewer:
And, in 2012, we hope to have even more interaction with the Fan Cave, which is why we’re putting out this call to all Brewers fans to get their entries in ASAP so we can represent Brew City in the Fan Cave in New York!
Recently, Kristin Loeser, Director of Suite Services by day and Brewers Fan Cave Scout in her spare time, set out to find some good applicants around Miller Park. You can check out her video search and learn more details about the Fan Cave here.
Unfortunately, she didn’t get too far in her search at Miller Park, so we’re relying on you!
To enter, you’ll need to click here and fill out the contest form in its entirety. You will be asked to submit writing samples, a video, and a photo.
The top fan-submitted audition videos will be posted to MLBFanCave.com, where fans will have the opportunity to vote for those they find most entertaining in order to select the 2012 Fan Fave contestants. Fans will continue to vote for their favorite Fan Cave inhabitants throughout the season based on the digital content they produce while there.
Submissions must be received by Tuesday, January 31, 2012 by 11:59PM ET.
Today, the Milwaukee Chapter of the Baseball Writers Association of America and the Brewers announced the annual Brewers Team Awards for the 2011 season. The awards were voted on by the Milwaukee Chapter of the BBWAA. Eight ballots were returned with three names in each category, with points awarded on a 3-2-1 basis. The first-place votes are listed in parentheses. I’m giving the readers a chance to vote along to see how your votes stack up to the experts.
Most Valuable Player
Receiving all eight possible first-place votes, Ryan Braun was named Brewers team MVP for the first time in his career. Braun led the National League in Slugging Percentage (.596) and extra-base hits (77) and missed the NL batting title by just .005 points, finishing the season with a .332 average. He was one of just three players in the NL with at least 100 runs and 100 RBI this season (Matt Kemp and Joey Votto were the other two) and became the first Brewer in team history to put up those numbers. Braun’s had one of the best seasons in franchise history and his numbers are worthy of a NL MVP award (to be be announced on November 22).
MILWAUKEE BBWWA BREWERS MVP VOTING
- Ryan Braun (8) 24 points
- Prince Fielder 15
- John Axford 6
- Yovani Gallardo 1
- Corey Hart 1
- Nyjer Morgan 1
Most Valuable Pitcher
In his first full season as a Major League closer, John Axford was named the Brewers Most Valuable Pitcher as he finished the season 2-2 with a 1.95 ERA and 46 saves in 48 opportunities. Axford broke the Brewers single-season franchise saves record held by Francisco Cordero (44 in 2007). He finished the season converting 43 consecutive save opportunities and pitched 11 consecutive scoreless innings to close the regular season.
MILWAUKEE BBWWA BREWERS MOST VALUABLE PITCHER VOTING
- John Axford (7) 23 points
- Yovani Gallardo (1) 15
- Zack Greinke 8
- Francisco Rodriguez 1
- Shaun Marcum 1
Every team has an Unsung Hero and every team needs an Unsung Hero. Jonathan Lucroy bounced back from a Spring Training injury to have an outstanding season as the Brewers starting catcher. He finished the year hitting .265 with 12 HR and 59 RBI. Some of the stats that don’t show up are the runs that he saved blocking pitches behind the plate.
MILWAUKEE BBWWA BREWERS UNSUNG HERO VOTING
- Jonathan Lucroy (4) 15
- Mark Kotsay (1) 9
- Jerry Hairston Jr. (1) 6
- Marco Estrada (1) 4
- Francisco Rodriguez 4
- Randy Wolf (1) 3
- Takashi Saito 3
- Rickie Weeks 2
- George Kottaras 1
- LaTroy Hawkins 1
Acquired at the end of Spring Training via trade, Nyjer Morgan won the hearts of Brewers fans with his efforts on the field and his personality off the field. Morgan hit .304 with 4 HR and 37 RBI for the Brewers this season, coming up with a number of clutch hits (who will ever forget his walkoff hit in NLDS Game 5?) and some fantastic defensive plays. His alter-egos, “Tony Plush,” “Tony Clutch,” “Tony Tombstone,” “Tony Hush” helped make him a fan favorite. Morgan hustled on every play, gave it his all on the field and had the best season of his career.
MILWAUKEE BBWWA BREWERS TOP NEWCOMER VOTING
- Nyjer Morgan (7) 22
- Zack Greinke (1) 15
- Shaun Marcum 5
- Jerry Hairston Jr. 4
- Francisco Rodriguez 2
Good Guy Award
Being around the team everyday during the season, it would be hard for me to pick a single “Good Guy” because I really believed this team was full of them. Pitcher LaTroy Hawkins edged out Casey McGehee to pick up the award this year. A leader in the clubhouse with veteran experience, Hawkins was there to face the media during the highs and the lows of the 2011 season.
Hawkins also picked up the 2011 Michael J. Harrison Award for Community Service. He contributed $50,000 this season to Brewers Community Foundation in support of activities and programs targeted to youth recreation, scholarships and education throughout Wisconsin. Hawkins also supported Milwaukee Mayor Tom Barrett’s Fatherhood Initiative and provided financial support for the Brewers Team Smile dental clinic at Miller Park. Hawkins is truly a leader in the community and in the Brewers clubhouse.
MILWAUKEE BBWWA BREWERS GOOD GUY VOTING
- LaTroy Hawkins (4) 13
- Casey McGehee (1) 10
- John Axford 9
- Jerry Hairston Jr. (1) 7
- Craig Counsell (2) 6
- Corey Hart 1
- Prince Fielder 1
- Randy Wolf 1
Congratulations to the Brewers Award winners from this memorable Brewers season. I look forward to seeing how our readers vote for these awards!
As I said earlier, the National League MVP Award will be announced on Tuesday, November 22, so Brewers fans should keep that date circled on their calendar. With Braun and Fielder in contention for that award, it will be interesting to see the results. Another award that Braun is in contention for, the Gold Glove, will be announced tomorrow. Braun committed only one error in left field this season.
Brewers fans, are you looking for something to do on your off day?
Tonight is the Opening Night for the 2011 Milwaukee Film Festival, which runs through October 2.
If you check out the event, held at Landmark Oriental Theatre on Milwaukee’s Eastside, you just might spot some familiar faces in the crowd. This year, Brewers closer John Axford has been involved with the festival through Brewers Community Foundation, one of the event’s sponsors.
If you remember my interview with John back in Spring Training when we were busy shooting our TV commercials, you’ll recall that John graduated from the University of Notre Dame with a BA in Film in 2005 and is quite the movie buff.
Through his involvement, John has been featured on billboards promoting the event and he also plans to attend the Opening Night party at Discovery World. Make sure to follow John on Twitter @JohnAxford for updates and also check out the Film Festival website, as rumor has it, there will be an interview with John posted shortly.
Catcher Jonathan Lucroy and pitchers Randy Wolf and Tim Dillard, are also planning to attend opening night festivities.
As part of their support, Brewers Community Foundation is sponsoring Take One: Milwaukee Children’s Film Festival, presented by PNC. Take One is also sponsored by Marcus Theatres.
“The film festival is so great for the community. The quality of film and exposure to other cultures is a tremendous asset that I think people should take advantage of. In particular, the Children’s Film Festival fits well Brewers Community Foundation’s focused interest in education,” said Executive Director of Brewers Community Foundation, Cecelia Gore.
The Children’s Film Festival is co-directed by Julia Magnasco, Education Director at First Stage Children’s Theater, and Brian Gallagher, the former Executive Coordinator of the Wisconsin International Children’s Film Festival; it features quality children’s cinema from around the world. Each screening includes discussions with filmmakers or educators, hands-on activities and take-home guides.
Take One films will screen on the weekends during the film festival, September 24 and 25 at the Oriental Theatre and the Marcus Ridge Cinema in New Berlin and also on October 1 and 2 at both the Oriental and the Marcus North Shore Cinema in Mequon.
For those of you attending the festival, you might also recognize another name in the program: MLB Commissioner Allan H.(Bud) Selig and his wife, Suzanne, are also major supporters of the film festival and have been since its inception in 2008. In recognition of their support, the Allan H. (Bud) and Suzanne L. Selig Audience Award is given each year to the overall audience favorite film in the feature and short film categories.
For a complete schedule of all Film Festival events, click here: http://www.milwaukee-film.org.
P.S. In speaking with Cecelia, I also discovered that a limited number of passes for Take One will be available at the Brewers Community Foundation 50/50 raffle tables during tomorrow night’s Brewers vs. Marlins game beginning at 7:10pm. Stop by, purchase your raffle tickets and you just might get to go to the festival on us!
This just in!
Over the past couple of seasons, our technologically savvy mascot has embraced social media, primarily via his Twitter account, @Bernie_Brewer. Currently, Bernie leads all MLB mascots in followers via the network and earlier this year, he even hosted a scavenger hunt for fans by tweeting clues from it as well.
We connected with Bernie this morning and via email he wrote:
“I can’t talk, but I can type! Social media has finally given me the outlet to express my love for this team, previously only accomplished by sliding.”
The self-described “biggest Brewers fan on the planet,” Bernie entertains fans young and old during all home games from his Dugout located in the left field bleachers and as, he referenced in his e-mail, he is most famous for going down his slide after home runs and Brewers victories into his Kalahari Splash Zone.
During those home games, Bernie will often tweet about his slides and game updates, as well as conduct a ”#Brewers Fan #RollCall” where he says “Section/Row/Seat RT!” and then tries to make visits to select fans at their seats.
During Tuesday home games, Bernie also hosts #BrewersTuesdayTrivia where he gives away tickets to the first fans who answer his questions correctly.
When the team is on the road, Bernie never misses a game.
“Thanks to my friends in the Brewers MIS Department and the good folks at Time Warner Cable, I can watch all of the road games on FS Wisconsin, listen to Uke and Cory on WTMJ, follow along online via MLB.TV or the MLB AT BAT app, and connect with fans everywhere–all from my Dugout. I live here year-round and it gets lonely when the team is on the road and of course, during the offseason, so it is nice to connect with fans via social media. It makes me feel like every day and every night I’ve got a sold-out crowd to interact with,” he wrote.
During those road games, Bernie often asks fans where their “#TweetSeats” are–that is, where the fans are watching the game and Tweeting from.
His followers have also been known to receive special ticket offers to upcoming games throughout the season.
“I’ve been extremely active on Twitter and of course I follow the team on Facebook, but I’ve never had the chance to interact with fans through the network before. I’m excited and honored that the MLB Fan Cave is affording me this opportunity.”
The MLB Fan Cave is a first-of-its-kind immersive fan experience in New York City’s Greenwich Village. The Fan Cave hosts the winners of the MLB Dream Job, who were chosen from a pool of nearly 10,000 applicants, Mike O’Hara and his Wingman, Ryan Wagner.
Mike and Ryan have been inhabiting the Fan Cave every day for the entire 2011 MLB season where they are watching all 2,430 regular season games plus every Postseason game while chronicling their experiences and sharing their viewpoints on baseball and pop culture through Facebook, Twitter, MLBFanCave.com, and regular appearances on MLB Network.
The Fan Cave features interactive fan activities; hosts regular visits from MLB players, baseball personalities and celebrities; and hosts parties and musical performances, as well as other events throughout the baseball season.
Earlier this season, two other members of the Brewers who are very active on Twitter also interacted with the MLB Fan Cave.
To connect with the Brewers via Facebook, Twitter and, of course, MLBlogs, click here.
To learn more about the Fan Cave, click here.
To learn more about Bernie Brewer, click here.
It’s no surprise to us why we have the best home record in all of baseball right now— everyone knows Brewers fans are the best in the league. And, in the thick of a pennant race, that fan support is crucial–so that’s why we’re asking you to come out and support the Crew on Saturday, September 10 by going GOLD!
Remember the Gold “Cerveceros” jerseys the team wore earlier in the season? Those were a big hit with the players and the fans. On September 10, the Crew will again sport similar gold Brewers jerseys for the game against the Phillies and all fans who in attendance are encouraged to wear their Brewers gold to the game, too!
The Brewers Team Store by Majestic is stocking up on several new t-shirts in preparation for the event and and, beginning on Tuesday morning, September 6, at 6am, fans can be the very first to strike gold as the t-shirts, in addition to a limited number of the gold jerseys, will be available at the store during a special sale.
Here’s a quick rundown of the new merchandise:
- Gold tees with the Brewers script logo on the front.
- There will be select player name and number tees (Axford, Braun, Fielder and Weeks) available in gold.
- Finally, the T. Plush Tee is still a number one seller, so we’re betting that this new gold tee, emblazoned with his patented saying, “Ahhhhhh Gotta Go!” will be a hit as well. Where do we have to go? We’ve Gotta Go to the Postseason of course!
These items will be exclusive to the Brewers Team Store by Majestic at Miller Park.
Fans who wear their gold on September 10th also have the potential to be spotted by Brewers employees and rewarded for sporting their attire. Prizes include ticket vouchers, autographed baseballs, and other merchandise.
The rush is on! Get ready to go gold!
– JOHN AND CAIT
With the recent hot streak by the Brewers along with the heat of the pennant race, our Brewers are no longer a secret. Sports Illustrated took notice of the team and announced this morning that Ryan Braun, Nyjer Morgan and Prince Fielder will grace the cover of the August 29 issue that will hit newsstands today.
Sports Illustrated writer Lee Jenkins visited Milwaukee during the last homestand to write the cover story. A selected quote from closer John Axford in the article describes the colorful Brewers clubhouse: “(Manager) Ron (Roenicke) embraced the youthfulness and craziness of this team. We’re not like most people. You have to cut us loose and let us go.”
This marks the first time in over 24 years that the Brewers have had the honor of the cover to themselves, with Rob Deer having appeared on the cover of the April 27, 1987 issue. (Braun appeared with five other players on the cover of the 2008 Baseball Preview.)
Other covers include:
- 4/20/1987 (three Brewers featured as part of MLB “What They Make” package)
- 10/25/1982 (Robin Yount)
- 10/11/1982 (Robin Yount)
- 3/16/1981 (Rollie Fingers)
- 4/30/1979 (manager George Bamberger)
Special thanks go to Lee Jenkins and Chris Tropeano from Sports Illustrated and SIcovers.com for help with all of this.
This is an exciting moment for Brewers fans across the country as now the nation will know a little more about the colorful group that we all love to cheer on each and every game. It makes me proud as a Brewers fan and as an employee of the organization, but we are not done yet. I’m sure I share the same thoughts as many Brewers fans, I would like to see the Brewers on another Sports Illustrated cover in late October!
At the beginning of the season, we were pleased to introduce our “What Do You Love About Miller Park?” advertising campaign for 2011, which was designed to celebrate the 10th Anniversary of our beloved ballpark through declarations of love.
All season long, we’re be celebrating our great ballpark and all of the things that make our very own Brewers experience so unique by highlighting the things that our players, fans and yes, even our mascots, love best in our print, online and outdoor ads.
And now, we want to hear from you. In the past 10 years, millions of fans have passed through the gates and many memories have been created, so we’d like to invite you to join us in an interactive contest as you tell us: What do YOU love best about the place your Brewers call home? It could your favorite memory, food, place to take in the game, or just what keeps you coming back again and again.
Just share your story here in 100 words or less, accompanied by a photo of you and family or friends at Miller Park and we’ll send one lucky winner back out to the ballpark again and again on us with two (2) 20-Game ticket packages for the 2012 season.
Other entrants are also be eligible to win great prizes, such as: four tickets to the Gehl Club for the Tuesday, August 30 game vs. St. Louis; one autographed John Axford jersey and bobblehead; one autographed Shaun Marcum jersey and ball; four tickets in the AirTran Airways Landing Zone for the Monday, September 26 game vs. Pittsburgh, or a $100 shopping spree to the Brewers Team Store by Majestic.
You’ve only got until Friday, July 29, so get ready to fall in love all over again with Miller Park as you take a trip down memory lane and then post your entry!
With a new Brewers season upon us, there is always a lot of new things around the ballpark that you have been hearing about. A new manager. The new scoreboard at Miller Park. Some new delicious concession items. If you have visited the Brewers Team Store by Majestic in the last couple of days, you might have seen some new player t-shirts that debuted this week.
I first saw the shirts about a month ago during a photo shoot with the players at Spring Training. We asked the players to model the shirts and those pictures are below. The shirts were designed by Majestic and give unique twist on the traditional player jersey t-shirts that have been extremely popular at Miller Park.
The Ryan Braun and Casey McGehee shirts have a little “America’s Dairyland” touch to them while the “Jersey Shore” shore boys might put on Yovani Gallardo’s tattoo-inspired shirt when “T-Shirt Time” comes around. Closers in baseball are often referred to as “Firemen” and Brewers closer John Axford’s shirt looks like something you would see at at Milwaukee Fire Station.
Available now are Axford, Braun and Prince Fielder. Throughout the season, other players will be rolled out. On May 1, the McGehee and Rickie Weeks shirts will be made available. On June 1, the Zack Greinke and Corey Hart shirts will go on sale and the series will conclude on August 1 when the Craig Counsell and Gallardo shirts debut.
These shirts are available exclusively to the Brewers Team Story by Majestic and will look great in your collection of Brewers player t-shirts. This shirts will sell for $30 each and are available in adult sizes.
Which shirt is your favorite? Let us know by placing your vote.
Today was an exciting day at Miller Park as we debuted both our new video board and TV spots at a media event this afternoon.
The scoreboard was designed, manufactured and installed by Daktronics, Inc. The new video board features a single screen, true 1080 display and is the fourth-largest scoreboard in Major League Baseball at 5,940 square feet. The only larger boards are in Kansas City, Phoenix and Houston.
Let me tell you– it is AMAZING.
I didn’t want to spoil your first impression of the board by posting a video and these photos are cool, but they don’t do it justice, so I’m sorry, but you’re just going to have to come out to Miller Park and see it for yourself to really get the full effect!
Your first chance to see the board in person is this Saturday’s Rising Stars Minor League Game, set for 3:10pm. [Psst! All tickets are just $10!] And, of course, next week when Brewers Baseball returns to Milwaukee for the 2011 Season!
[To learn more about the scoreboard, check out my interview with Deron Anderson, Director of A/V Production, from December, here.]
During the event, we also showcased our new 2011 TV spots on the new board for the first time. There are seven new spots this season. The first three are fan-centric and relate to the Miller Park experience, while the remaining four are centered around the players and have a similar theme to last year’s spots.
The fan-centric spots were filmed locally last summer and the player spots were recently filmed at Maryvale Baseball Park in Phoenix and also, at Miller Park. [Read my post about the shoot in Spring Training, here.]
You can view the new spots by clicking on the links below. Then, make sure you come back here and vote on your favorite! Plus…click here for outtakes from the shoot!
Fireworks: The baseball’s better at Miller Park. And, as one group of fans discovers, so are the fireworks.
Yard Work: Yes, we have to cut the grass at Miller Park. But, as these backyard fans discover, not during the game.
Remote: Your chances of capturing the Miller Park experience at home? Pretty “remote,” as these fans find out.
Radio Control: Pitcher Shaun Marcum is all about control. On the mound. And all around the stadium.
Batting Cage: Who wants to face Prince Fielder in the batter’s box? No man. And certainly no machine.
Setting the Table: Rickie Weeks does a beautiful job setting the table for his teammates. On the field. And off.
Not Open: Reliever John Axford loves closing things. And it’s a lot more than just baseball games.
The new spots will air in game broadcasts beginning with Opening Day in Cincinnati, this Thursday (gosh it feels good to type that), March 31.