Results tagged ‘ Brewers ’
As you are probably well aware, we’ve been counting down to Opening Day since January 1 (90 days out) across all of our social platforms in various ways and earlier this month, we put out a call to fans asking for photos showing us the answer to this question: How do you countdown to #Brewers Opening Day?
We received many great submissions to our #SEEUAPRIL1 Twitter & Instagram contest and today, we’re excited to announce the winner– Jay Stoll of Oak Creek, Wisconsin. Here’s Jay’s submission, below:
For his effort and creativity, Jay has won a pair of Terrace Box tickets to the home opener on Monday, April 1, 2013 as the Crew takes on the Colorado Rockies at 1:10pm!
Congratulations, Jay–we’ll #SEEUAPRIL1!
Yesterday, we announced a multi-year sponsorship renewal that will keep Miller Lite as the Club’s exclusive beer sponsor.
The highlight of the new deal is the creation of the new Miller Lite Party Deck, a 70-seat deck built above the Miller Park right-field Loge Bleachers that will open at the start of the 2013 season.
The Party Deck will feature 1,400 square feet of entertaining space and will include a new fixed bar, buffet counter, flat panel televisions and two levels of seating. The area will be available for groups to reserve for Brewers home games, offering an all-inclusive food and beverage experience in addition to a unique and private setting for the game. For more information on the Party Deck, please call (414) 902-GRPS (4777) or visit brewers.com/allin (information should be up there shortly!).
“The Milwaukee Brewers and MillerCoors partnership continues a relationship between two iconic heritage brands from our market,” said Brewers Chief Operating Officer Rick Schlesinger. “We have great appreciation for the support that MillerCoors has demonstrated to the Brewers over the years, and today’s announcement reaffirms that commitment. We look forward to the partnership’s new offerings, including the Miller Lite Party Deck, which will further enhance Miller Park as one of the best fan experiences in professional sports.”
The brewery’s dedication to professional baseball in Milwaukee goes back almost 60 years to 1953, when Frederick C. Miller – the great-grandson of the brewery’s founder — helped bring the Braves to the city. The partnership with the Brewers dates to 1970, the team’s first year in Milwaukee.
The renewed Miller Lite alliance with the Brewers also includes:
- Exclusive rights to develop advertising, consumer promotions, retail POS, packaging and other marketing materials featuring the team/stadium name and marks.
- Continuation of the popular Friday Night Beerpen and Miller Lite Tailgate Town Saturdays promotions.
- In-stadium signage, as well as an advertising presence during all TV and radio broadcasts of Brewers games.
- MillerCoors will continue its fight against drunk driving by supporting the designated driver program at Miller Park, in partnership with the Brewers and Delaware North Company/Sport Service. Approximately 50,000 Brewers fans pledged to be designated drivers during the 2012 season. MillerCoors also will continue supporting TEAM Coalition training at Miller Park to support responsible sale of our beers by concessionaires and volunteers.
“The alliance with the Brewers is perfect for Miller Lite because you see Miller Time brought to life in so many ways with Brewers fans,” said Andy England, chief marketing officer at MillerCoors. “Whether it’s the crew gathered at the pre-game tailgate, celebrating a big play in Miller Park or toasting another victory at the bar, Brewers fans have a true passion for their team that’s a shared experience all season long.”
Cheers to that!
Today we announced that tickets for the two exhibition games to be played at Miller Park against the Chicago White Sox on Friday, March 29 (7:10 p.m.) and Saturday, March 30 (1:10 p.m.) will go on sale this Friday, March 1 at 9 a.m.
Tickets to both exhibition games will be priced at $15 for Field Diamond seats and $10 for all other seat locations. Tickets are available on a first-come, first-serve basis. General parking is $9 if purchased in advance, $10 on the day of the game.
Tickets may be purchased by visiting the Miller Park Box Office, online at Brewers.com or by calling the Brewers Ticket Office at 414-902-4000 or 1-800-933-7890.
Today while I was at the Cactus League home opener at Maryvale, I caught up with Pete Gourlie, the Brewers Fan Cave fandidate who made it to the Top 30 thanks in large part to your votes!
Pete has been down here since Monday when he and the other 29 finalists invaded Arizona and were put through the wringer by top MLB execs and former players in the quest to whittle that number down to somewhere around 10 finalists who will be chosen to head to New York to start the season in the MLB Fan Cave.
Pete described the process to me and although quite fun, it also sounded quite grueling. After they all arrived on Monday evening,on Tuesday, they went to Chase Field where they were put through several rounds of interviews, including having to give a :60 elevator pitch about themselves.
I asked Pete what he did for his speech and he told me that he used layers of clothing to represent attributes about himself which make him the ideal fandidate:
- First Layer: Jackie Robinson jersey: Pete has the utmost respect for the heritage and history of the game, those who made the game great.
- Second Layer: Fan Cave t-shirt: This, Pete hopes, represents his future.
- Third Layer: Ryan Braun Jersey, autographed by many members of the team, obtained through Pete’s diligence: This represents Pete’s tenacity and determination–and each autograph has its own story behind it.
- Fourth Layer: Corey Hart Condor t-shirt: Pete and his fellow Super Fans have given Corey Hart the nickname of the Condor and have even made shirts to that effect. This shows his creativity.
- Final Layer: Super Fan Tattoo: If you couldn’t already tell that Pete is indeed a Super Fan, his arm will do it for you:
Pete’s speech impressed me, let’s hope it also impressed the judges! After that, the fandidates had fun creating a Les Miserables parody video:
On Wednesday, Pete found himself in Surprise, the Spring Training home of the Kansas City Royals where he had a run-in with George Brett.
“This has all just been surreal,” Pete told me. “I just really appreciate everything that’s happened to me. I feel great about the whole process. I was true to myself and I’m feeling good about it, that they’ll really consider me.”
Although his Fan Cave auditions are over for now, Pete will remain down here in Arizona through next weekend for his annual Spring Training trip.
He said he’s going to try to relax and not think too much about it now, since it is out of his hands.
I sure hope we have a Brewers Fan Cave correspondent this year and I’m sure you do, too, so let’s keep our fingers crossed for Pete; we’re not sure exactly when the final selections will be made, but it’s likely to be within the next two weeks.
On Wednesday, I caught up with Bernie regarding his impending trip to Spring Training and today, I’m pleased to announce that not only have pitchers and catchers reported to Spring Training, but Bernie has as well!
Yes, that’s right, this year, Bernie is joining the #CACTUSCREW by taking in some games down here in Phoenix, Arizona.
So many of you were wondering: Just how does Bernie Brewer fly? On Southwest Airlines, of course! Here’s a little video on his travels:
There’s much more fun to be had during the games this weekend, so stay tuned for more Bernie and Brewers updates!
PS: Bernie also added his photo our new Brewers Fans on the Fly interactive map, presented by Southwest, which shows where Brewers fans are all over the globe! Check it out and add your own!
I just got word that Bernie Brewer is going to making his way down to Arizona this weekend for the Brewers Cactus League home opener vs. the Oakland A’s on Saturday.
Bernie broke the news in a tweet earlier today:
I sent him an email (you know, because he doesn’t talk) to find out more details.
“I’m leaving tomorrow, got a flight on Southwest. I heard we’re supposed to get a little snow here in Milwaukee–hope it doesn’t impact my flight… Looks like it’s going to be a little arctic for the Arctic Tailgate on Saturday!” [For those unfamiliar, that's the date that individual tickets go on sale.]
“A little sad that I will miss my everyone at Arctic Tailgate–first time in seven years!-but I’m so excited to see all my friends, like Ax, Ryan, Luc, Rickie… so pumped! I’ve got all my bags packed already and I’m even taking some of my equipment. I figured why not… you know, bags fly free, might as well, and hopefully I’ll get to take a little BP!”
Bernie told me he’ll be taking in a practice on Friday and then the games this weekend, so if you’re down in Arizona as part of the #CactusCrew, be sure to keep your eyes peeled for Bernie!
I offered to give him a lift to the airport since I’ll be headed down there this weekend myself, so hopefully I’ll have an update for you on his travels. I’m sure he’ll also be tweeting along his journey, so remember to follow him here.
Congratulations to Pete Gourlie our Brewers candidate (or Fandidate, as I like to call him) who has made it into the second round of finalists seeking to be part of the 2013 MLB Fan Cave!
Following a couple of weeks of furious campaigning by the original group of fandidates, 30 finalists (including Pete) vying to be contestants in the 2013 MLB Fan Cave have earned a trip to Spring Training for the final step in their quest for their baseball dream job.
These 30 fans will travel to Arizona next week for a series of interactive challenges and interviews designed to determine the final group that will begin the 2013 season in the MLB Fan Cave in New York. [Since I will also be down in Arizona next week, I'm hoping to catch up with Pete and report back to you with another interview, so stay tuned!]
The 30 finalists emerged from an original group of 52 candidates culled from thousands of applicants. This original group of 52 included Pete and another Brewers fan, Kevin Kimmes. (You can read my interviews with each of them here.)
The finalists earned the trip to Spring Training in large part by actively campaigning for votes–so thank you, Brewers fans!–and promoting their candidacy through social media, media interviews and other creative means, including viral videos featuring players and celebrities, celebrity endorsements via Twitter, and even a proclamation from a local government official.
Overall, in just two weeks, the candidates combined to earn more than 400 endorsements from players and celebrities on camera and through Twitter (including actor Colin Hanks, David Price, Justin Verlander, David Ortiz, Jose Bautista and Dale Murphy) and participated in more than 200 interviews with national and local TV and radio, newspapers and online outlets.
The 30 finalists boast a wide range of backgrounds and occupations, including recent college graduates, journalists, bloggers, comedians, musicians, a chef, an announcer for a college Quidditch league, and a former reality show winner.
The ultimate group of winners will begin the season in the MLB Fan Cave with the goal of watching all 2,430 MLB games on a large wall of big screen Sony televisions while chronicling their experiences online through videos, blogs, and social media. Along the way, they will compete with one another over the course of the season in a series of challenges, with fans online helping decide who gets to stay in the MLB Fan Cave and who gets eliminated with one eventual winner crowned before the end of the World Series.
More than 400 celebrity visitors including nearly 200 current MLB players as well as musicians, actors, former players and others have visited the MLB Fan Cave since its launch in 2011, participating in more than 500 online videos for fans to share via social media.
In 2013, the MLB Fan Cave will return for a third season, following a year of tremendous growth in social media activity, fan engagement and video content, as well as a highly successful concert series featuring top musical acts. With more than 1.2 million combined followers on Facebook, Twitter and Instagram, the MLB Fan Cave has built a large community of baseball fans that the Cave Dwellers will have a chance to interact with during the 2013 season. A unique event space at 4th Street and Broadway in New York City’s Greenwich Village mixing baseball with music, popular culture, media, interactive technology and art, the MLB Fan Cave is currently being redesigned to feature new technology and interactive elements.
We already know Brewers fans are the best fans in the world.
You show your pride wherever you go… and now, with Brewers Fans on the Fly, presented by Southwest Airlines, you can share photos of yourself in Brewers gear in places from the Great Lakes to the Great Wall and everywhere in between!
Start by visiting brewers.com/fansonthefly; there, you can take a look at the map and also, upload your own photos and share them with your friends.
And, we’ll even be selecting some of our favorites to appear on the scoreboard during games at Miller Park this season!
So, whether you’re headed to Arizona for a Spring Training trip with the Brewers Road Crew, going away for Spring Break, following the Crew on the road or honeymooning–be sure you bring along your Brewers gear and take some photos!
Here are just a few photos I’ve found of myself with friends from over the years–I can’t wait to take more on future trips and add to this collection!
Can’t wait to see yours!
Today, I caught up with one of our first winners in our FanTastic 40 promotion: Mark Stinebrink from Lake Geneva, WI.
If you don’t know Mark, you will soon. That’s because, for one game during the 2013 season, Mark’s photo is going to be printed on a Brewers season ticket!
Mark showed up at our offices this afternoon ready for the shoot. He was greeted with quite the entourage– Jeff Harding, our Senior Graphic Designer, who will be designing the tickets; Brittany Luznicky, our Marketing & Promotions Coordinator was on hand to supply props (a cap, a bat, etc.); Jason Massopust, his Account Executive; Billy Friess, Senior Director of Ticket Sales, and me, covering the shoot for the blog, as we escorted him to his shoot with Scott Paulus, our team photographer.
Mark has been a Season Seat Holder on his own since 1998 and has been coming to games well before that. His seats are on the Field Level near the Visitors’ dugout..
The shoot lasted about 20 minutes and Mark was a great sport. It was great to see this prize going to such a loyal Brewers fan.
“I think this is a really neat prize,” he said. ”Everyone says, how come you are so lucky? I say, ‘I’m not lucky, I’m just blessed.’”
Season Seat Holders can look forward to seeing Mark’s finished ticket when their tickets arrive in late March. He’s chosen Sunday, July 21 as the date that he would like his image to appear on the ticket. That date, we’ll be hosting the Miami Marlins at 1:10pm.
Mark said he picked that date because that was a convenient date for his family and friends to come out and celebrate together.
While we know that July 21 is too early to be a date that the Brewers might do something like clinch the division (that’s what happened on the date the 2011 winner chose!), with baseball, you never know what might happen, so let’s hope that ticket is another keepsake for our fans! I know it will be for at least one no matter what.
And the FanTastic 40 promotion–40 Days, 40 drawings, 40 unique prizes and experiences, all for our Season Seat Holders–is just beginning!
There’s still time to get in the game and, the sooner you get in, the more scoring opportunities you’ll have. So visit brewers.com/fan40 for more information, including complete rules and regulations!
Today, along with MillerCoors, we unveiled plans for a new Miller Park group entertainment area, The Miller Lite Party Deck!
The Party Deck will have a capacity of 70 and will be situated above the Miller Park right-field Loge Bleachers.
It will feature 1,400 square feet of entertaining space and will include a new fixed bar, buffet counter, flat panel televisions and two levels of seating.
The area will be available for groups for select Brewers home games, offering an all-inclusive food and beverage experience in addition to a private setting and a spectacular vantage point for viewing the game and Miller Park surroundings.
“Every year, we work to enhance the overall entertainment experience at Miller Park, and this will be a significant addition to the many options that we offer,” said Brewers Chief Operating Officer Rick Schlesinger. “We appreciate the support of MillerCoors as we believe The Miller Lite Party Deck will be one of baseball’s most exciting and unique all-inclusive entertaining areas.”
The Deck is currently under construction and will be ready in time for the Brewers first 2013 game at Miller Park – an exhibition against the Chicago White Sox set for Friday, March 29.
Groups may reserve their space in the Miller Lite Party Deck and all group entertaining areas beginning on Thursday, February 7. More information is available by calling the Brewers Group Sales office at 414-902-GRPS (4777) or at Brewers.com/allin.