Results tagged ‘ aaron rodgers ’
Over the weekend, the Ice Bucket Challenge made its way through the Brewers Clubhouse, starting with Ryan Braun on Saturday and culminating with Kyle Lohse, Jonathan Lucroy and Carlos Gomez on Sunday.
Designed to help raise money and awareness for ALS, the Ice Bucket Challenge is quite simple: Fill up a bucket of ice water, as cold as you can get. Have someone record a video while you dump the bucket over your head. Then share on social media, issuing the challenge to three friends.
Yesterday, Green Bay Packers QB Aaron Rodgers (via Jonathan Lucroy);PGA golfer Jason Dufner (via Kyle Lohse, likely as payback for the Stadium Shootout Golf Challenge); and FOX Sports Wisconsin’s Sophia Minnaert (via Carlos Gomez) were tapped for the challenge and so far, two of the three complied.
No word yet from Jason Dufner, but we’ll give him an extension on the 24-hour window commonly given for the challenge, as the golfer was forced to withdraw from the 2014 PGA Championship after nine holes on Thursday due to bulging discs in his neck.
Thanks to each of these Ice Bucket Challenge participants for being such good sports and helping to raise awareness and funds for ALS. To learn more about how you can help, click here.
In case you missed it, yesterday, Ryan Braun completed the “Ice Bucket Challenge” issued to him by former Brewers prospect and recent winner of The Bachelorette, Josh Murray.
In turn, Ryan Braun tagged Jonathan Lucroy, Kyle Lohse, and Carlos Gomez to step up the the plate and help #StrikeOutALS, which they did together, today:
Bob Uecker was standing by and we captured his reaction:
And here are some stills:
On Deck are Green Bay Packers QB Aaron Rodgers (challenged by Jonathan Lucroy); PGA golfer Jason Dufner (challenged by Kyle Lohse, likely as payback for the Stadium Shootout Golf Challenge); and FOX Sports Wisconsin’s Sophia Minnaert (challenged by Carlos Gomez).
ALS is a progressive neurodegenerative disease that affects nerve cells in the brain and the spinal cord. ALS is also known as Lou Gehrig’s disease after the famed baseball player whose struggle with this disease and death in 1941 brought it national attention.
And recently, the disease has been gaining a LOT of attention from this Ice Bucket Challenge, started by ALS patients Pete Frates and Pat Quinn to help raise money and awareness for the disease. The challenge is quite simple: Fill up a bucket of ice water, as cold as you can get. Have someone record a video while you dump the bucket over your head. Then share on social media, issuing the challenge to three friends.
In case you missed it, earlier today, the Klement’s Famous Racing Sausages and Bernie Brewer surprised fans by treating them to a free Brewers themed donut and small cup of coffee at the Dunkin’ Donuts on Miller Park Way.
Well, today is certainly a day of dozens, as thanks to Jennifer Brilowski, a woman from Stevens Point, the State of Wisconsin has chosen today (12/12/12) as Aaron Rodgers Day.
Jennifer began the Aaron Rodgers Day movement with a Facebook page and today, a number of people and businesses are are participating in events across the state.
The day includes people donning jerseys, parties at local watering holes, stores and even offices, and also a charitable angle: there’s a call for fans to donate $12 to the MACC Fund today, Rodgers’ charity of choice.
Here at the Brewers, we’re happy for Aaron. He’s certainly deserving and today, we’re celebrating by reflecting on our 2012 TV campaign, featuring the Green Bay MVP and our own MVP, Ryan Braun. Thanks again to Aaron for participating and helping make this an award-winning campaign; he was great to work with and funny to boot!
You can view all of the spots here at brewers.com/2012TV, or watch them below:
*Note: Thanks to Aaron, this spot took home the gold award for Best Use of Humor at the Sports Media Marketing Awards.
We had a great time on set with Aaron, who’s a class act, and we wish him and the Packers success down the stretch!
Today is a very exciting day–the debut of our 2012 TV Spots!
As you know, in February, members of our Consumer Marketing Department (myself included), as well as our creative team comprised of 2-Story Creative and Metaphystico, went down to Arizona to film our 2012 TV spots featuring our players, as we’ve done for the past few seasons.
This year, as you’ll recall, we also had a special guest at our shoot.
Packers MVP Quarterback Aaron Rodgers paid a visit to his friends on the team, took part in Brewers Spring Training workouts and then participated in our shoot, along with the numerous other players who are appearing in this year’s spots, including Jonathan Lucroy, Yovani Gallardo, and our own MVP, Ryan Braun, among others.
We filmed five spots with Aaron–the first of which was released today. The four remaining Rodgers spots will be released every few weeks as we start the season–so look for a continuation of this story here on John and Cait…Plus 9 and on brewers.com/2012TV.
In addition to the spots with Rodgers, we also filmed new spots that feature only Brewers players.
You can view the new spots by clicking on the links below. Then, make sure you come back here and vote on your favorite!
3-Step Drop: Doug Melvin and Ron Roenicke know talent when they see it. This year at Spring Training they had their eyes on a promising rookie from Green Bay, Wisconsin.
Big Numbers: Aramis Ramirez loves baseball. He enjoys hanging out in the clubhouse, working on the field, wearing a Brewers uniform and most of all, putting up big numbers.
Translation: Mat Gamel is new to first base this year. Norichika Aoki is new to just about everything in the United States. Fortunately, Brewers Baseball is a universal language.
Radio Control: Pitcher Shaun Marcum is focused on control. Not just on the mound – all around the stadium. (Take note of a new cameo appearance by Yovani Gallardo at the end!)
It was a fun TV shoot and we’re very proud of the finished product. We hope you like the spots as much as we enjoyed working on them!
Click on the poll below to tell us which one is your favorite so far!