Meijer, Brewers Team Up to Spread Holiday Cheer to Underprivileged Children
Tonight, local families visited Meijer, the shopping supercenter in Wauwatosa, for a memorable shopping experience with Brewers second baseman Scooter Gennett.
The event was part of a Meijer holiday tradition in which they host “Shop with a Hero” events, pairing underprivileged children with local sport heroes or law enforcement agencies to pick out holiday gifts for themselves and their families.
“This program has been a longstanding Meijer tradition and we’re excited to bring this fun holiday event to Wisconsin,” Meijer Milwaukee Market Director Chris Hoffmann said. “Every child deserves the opportunity to celebrate around the holidays and we’re happy to help make that possible for many local children and families.”
Locally, participating families were identified by USO Wisconsin, Tosa Cares and Sussex Outreach Services. After enjoying dinner, the kids and families took part in a meet and greet with Scooter and his wife, Kelsey, along with Brewers broadcasters Bill Schroeder and Jeff Levering and the Famous Racing Sausages and Bernie Brewer.
The kids were then paired with representatives from the Brewers to shop, armed with $100 Meijer gift cards to spend on anything they wanted this holiday season. In addition, in the spirit of paying it forward, they also received a $20 gift card to buy a toy for a child at the Children’s Hospital of Wisconsin.
Scooter was paired with a young boy named Brandon and the duo had a blast combing the aisles together:
“We appreciate partnering with Meijer on this great initiative to bring a little more cheer to the holidays for these children,” Brewers Chief Operating Officer Rick Schlesinger said. “This is a great complement to the many youth-oriented outreach efforts that we already have in place, and something we hope will become a holiday tradition for our organization.”
It was nice to catch up with Scooter who says he hasn’t had much of an offseason. “I’ve been working out a lot; I’ve been hitting quite a bit, I started about a month a go….It’s tough for me to put down the ball, but I’ve been working out hard and I got a little break to come up here to Milwaukee, see some familiar faces and also, come and do a cool event like this,” he said.
“It was just an awesome event. Obviously this time of year, it’s about giving and doing cool stuff for kids and they definitely knocked it out of the park tonight.”
Following tonight’s event, Scooter says he’s celebrating the holidays by heading to Ohio to see family and then it’s back to Florida.
“I’ve got quite a big family–20 first cousins and they’re all in the Midwest, so we’re going to try to see some of them before we go back down to Florida. Hopefully just relax at the house and have a nice big family dinner.”
Among his holiday traditions are watching the movie Christmas Vacation, stockings and enjoying his mom’s ham.
When asked if there was anything special on his wish list this year, Scooter replied, “I just want the season to get started. I wish I had a time machine. But honestly, I have everything I’ve ever wanted. I don’t really need much, just quality time with our family and our puppy Leo.”
Thanks to Scooter, Kelsey, all of our volunteers and Meijer for their time and generosity in making tonight’s event possible. They put a lot of smiles on faces tonight and made the holiday season brighter for these kids and families.