August 2013

Brewers Players & Broadcasters Wish Bernie a Happy Birthday

As we kick off Birthday Weekend at Bernie’s presented by Southwest Airlines, the birthday greetings continue to pour in.

Today, many of the Brewers players and a couple of the broadcasters had messages they wanted to send:

#Brewers players gather to show how much they #LuvBernie on his birthday weekend.

A video posted by brewers (@brewers) on

More birthday wishes for Bernie from the Crew! #Brewers #LuvBernie

A video posted by brewers (@brewers) on

Bill Schroeder has a special message for Bernie. #LuvBernie #Brewers

A video posted by brewers (@brewers) on

More #Brewers birthday wishes for Bernie. #LuvBernie

A video posted by brewers (@brewers) on

Follow us on Instagram for more fun all weekend (and year!) long!

And don’t forget–you can ‘Stache Yourself and share your own messages for Bernie on Twitter and/or Instagram using #LuvBernie. We’ll compile the best!


Autograph Signing at the Brewers Team Store by Majestic Monday

Brewers catcher Martin Maldonado will sign autographs at the Brewers Team Store by Majestic on Monday from Noon-1 p.m.  CT.

MB-13 Maldonado Signing-Social Graphic-2

Signing courtesy of Majestic Athletic. One autograph per person. Fans may begin lining up outside of the store at 9am. First come, first served. Sorry, no photographs.


Join Us for “Birthday Weekend at Bernie’s,” presented by Southwest Airlines

This season marks the 40th Anniversary since Bernie Brewer was introduced as the mascot of the Milwaukee Brewers and to celebrate, we’ll be hosting “Birthday Weekend at Bernie’s” presented by Southwest Airlines tonight, tomorrow and Sunday, as the Crew takes on the Cincinnati Reds.

 Birthday Weekend at Bernie's

A variety of activities are scheduled for this entire weekend at Miller Park, including giveaways, prizes, sing-a-longs and much more.  Here’s a brief rundown:


The first 20,000 fans to enter the gates at Miller Park will receive a Bernie Brewer can coozie, compliments of Southwest Airlines.


Roundtrip tickets on Southwest Airlines will be given away during each inning of the game on Saturday, August 17 (two roundtrip tickets will be awarded to a lucky fan each inning).


Take part in the Party on the Plaza from 11am – 1pm outside Miller Park, near Friday’s Front Row Sports Grill. There will be clowns, face painting, tailgate games, music and appearances by Bernie Brewer, the Klement’s Famous Racing Sausages and other local mascots, including Fang (Wisconsin Timber Rattlers), Roscoe (Milwaukee Admirals, Pounce (UW-Milwaukee), and more.

Then, upon entering the ballpark, vouchers will be distributed to fans 16 and under, good for one free Klement’s hot dog, small Pepsi product and Blue Bunny ice cream for the Kids Eat Free promotion.


SIGN HIS CARD: Fans  have the opportunity to sign giant cards for Bernie–we’ve filled three! The birthday cards are located near the Southwest Airlines Nuttiest Fan display in the right-field corner on the Field Level, so make sure you get over there and give the big guy your best!

#LUVBERNIE: Tweet messages and/or photos on Instagram using the hashtag #LUVBernie.  Fans can visit to see a compilation.

MOUSTACHE YOURSELF: Add a Bernie Brewer mustache into photos and post them in celebration of Bernie’s birthday.

Virtual Moustache Collage

FOLLOW HIM! Follow @Bernie_Brewer on Twitter! Bernie’s has just over 31,000 followers at the time of this writing–wouldn’t it be great to get him to 40,000 by the end of his his big weekend?!

For more information and tickets to “Birthday Weekend at Bernie’s,” please visit  A historical timeline of Bernie Brewer is included below.

Bernie Brewer Historical Timeline:

  • June 1970: 69-year-old superfan Milt Mason climbs to the top of the County Stadium scoreboard and vows not to come down until the Brewers draw a crowd of over 40,000.
  • August 1970: The Brewers drew a crowd of 44,387 on bat night, also drawing Milt, their adopted hero, down from his perch.
  • June 1973: Milt Mason passed away on June 12, 1973. The team dedicated their new mascot that year, Bernie Brewer, in Milt’s honor.
  • 1984: The bleachers at County Stadium were rebuilt and Bernie’s Chalet was replaced with a  sound tower, sending Bernie into early retirement.
  • 1993: Due to overwhelming demand, Bernie Brewer returned as the team’s mascot in 1993.

In addition, check out this brief video of the history of Bernie Brewer:

We’re also pleased to work with Southwest Airlines on this celebration, as there is a mutual “luv” between the two (if you’ll recall, Bernie made his trip to Spring Training thanks to Southwest earlier this year:

We hope you’ll join us as we pay tribute to Bernie over the next month!



Brewers Team Up With KaBoom for Playground Build

Brewers Community Foundation Week officially kicked off today with a great community outreach event on Milwaukee’s North Side.  A group of Brewers front office staff, players and their wives, volunteers from the YMCA of Metropolitan Milwaukee and other local volunteers came together today to build a new playground at the Northside YMCA.

The design of the playground was based on drawings created by children who participated in a Design Day event in May.  The Brewers had a tough game in Texas last night and an early morning arrival back to Milwaukee today.  That didn’t stop members of the team including manager Ron Roenicke, Tom Gorzelanny, Jim Henderson and Rob Wooten from joining the rest of the group at the build site.  Brewers photographer Scott Paulus captured some great photos from earlier today.

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Today’s kids spend less time playing outside than previous generations in part because only 1-in-5 children live within walking distance of a park or playground. This play deficit is having profound consequences for kids physically, socially and cognitively. Children need a place to play every day to be active and healthy, something KaBOOM! has been committed to since 1996.

The new playground will give more than 1,200 children in the community with a safe place to play. Currently, the young children have a tot lot available, but the older children are in need of a great place to play and this will definitely help the neighborhood.

The playground is the first built in a collaborative effort by KaBOOM! and the Brewers. Additionally, the playground is one of more than 150 playground builds KaBOOM! will lead across the country in 2013 to fulfill its vision of a great place to play within walking distance of every child in America.

Beyond the Diamond is a series of community outreach events that will take place during the season from May-August.  These events involve partnering with Brewers Community Foundation, players/coaches, Brewers Wives, alumni and team staff, working hands-on in the community. The community events will be funded in part by Brewers Community Foundation and focus on the areas of health, education, recreation and basic needs. Today, the focus was recreation. 

KaBOOM! is the national non-profit dedicated to giving kids the childhood they deserve by bringing play to those who need it most. Children today spend less time playing outdoors than any previous generation, a fact that is having disastrous consequences on their health, achievement levels, and overall well-being. Social entrepreneur Darell Hammond founded non-profit KaBOOM! in 1996 in Washington, D.C. with a vision of creating a great place to play within walking distance of every child in America because children need to play actively every day at home, in school and in their communities. Since then, KaBOOM! has mapped over 90,000 places to play, built more than 2,300 playgrounds, and successfully advocated for play policies in hundreds of cities across the country. KaBOOM! also provides communities with online tools to self-organize and take action to support play on both a local and national level.  For more information, visit


BREWERS FANS! Win a Trip to the MLB Fan Cave by Showing Off Your #BrewersFanCave!

Want to join the Crew in New York City this September and pay a visit to the MLB Fan Cave?

Here’s your chance! We, along with the MLB Fan Cave, are giving one lucky fan and a guest the opportunity to win an all-expenses paid trip to New York City when the Crew is there to take on the New York Mets in the final regular season series of the year, September 27-28. The winner and guest will get to visit the MLB Fan Cave, tickets to a Brewers game at Citi Field and more!

Brewers Fan Cave Contest

Here’s how to enter:

Post a photo on Instagram of yourself showing off your personal Brewers Fan Cave at home! Be sure to follow @Brewers and @MLBFanCave on Instagram and use the hashtag #BrewersFanCave to be eligible.

For complete rules/details, click here.

Good luck!


Brewers Community Foundation Week Activities for Today – Alumni Photos

The Brewers are back from a long road trip and that means Brewers Community Foundation Week kicks off at Miller Park tonight!

The Brewers are set to face the Reds tonight to start a four-game set and fans will have the opportunity to take a photograph with various Brewers alumni starting when the gates open until 7:45 pm. Photos will be available for $10 per person, per session (for example you can take photos with all eight alumni in the four separate sessions for $40), at the BCF Week tables on the Field Level concourse next to Guest Relations (outside section 116). Fans will need to provide their own camera for their photos. The schedule of alumni is as follows (subject to change):

5:45 – 6:15 p.m.

Paul Wagner and Ken Sanders

6:15 – 6:45 p.m.

Craig Counsell and Larry Hisle

6:45 – 7:15 p.m.

Gorman Thomas and Jim Gantner

7:15 – 7:45 p.m.

Jerry Augustine and Dave Nelson

Don’t forget, the Ultimate Auction is open for bidding all week.  Check it out for some wonderful, one-of-a-kind opportunities!


It’s Bernie’s Birthday! Visit his Chalet Custom Shoppe this Homestand

This weekend, we’re celebrating Bernie Brewer’s Birthday, so it’s only appropriate that we highlight his Custom Shoppe!

Fans can visit Bernie’s Chalet Custom Shoppe in the Hot Corner at Miller Park and choose from a variety of jerseys, t-shirts and baseball bats available for customization.

AND, if you’re among the first 50 fans to customize an item this homestand, you’ll receive a FREE gold baseball!

Bernie's Chalet

Happy shopping!


John Axford to Participate in Milwaukee Film Festival For the Third Year in a Row

Yesterday, the Milwaukee Film Festival announced that Brewers pitcher John Axford, a 2005 graduate from Notre Dame with a BA in Film, will once again take part in the event, as he has the past two years.

Now entering it’s fifth year, this year’s event runs from Thursday, September 26 through Thursday, October 10 and features top films, panel discussions and other events, including the popular “Cinema Hooligante” program, back by popular demand for a second year—a late-night genre film series dedicated to “all the raunchy, gory, scary, fun, bizarre and possibly offensive midnight, cult and genre films you could possibly cram into one film festival program.” This year, Cinema Hooligante, will also have two 35mm, one-night only screenings: Bruce Lee’s 1973 kung-fu classic, Enter the Dragon, and 2001: A Space Odyssey, which will be presented by Axford.

Make sure to check back here, follow John on Twitter @JohnAxford and also check out the Film Festival website for updates as we get closer to the festival.


Bernie’s Friends Wish Him a Happy Birthday

If you haven’t already heard, this season marks the 40th Anniversary since Bernie Brewer was introduced as the mascot of the Milwaukee Brewers and to celebrate, this weekend, we’ll be hosting “Birthday Weekend at Bernie’s” presented by Southwest Airlines, as the Crew takes on the Cincinnati Reds.

The greetings have been pouring in ever since we announced the celebration–we’re on our third card that fans can sign at Miller Park–and we’ve been collecting these messages from Bernie’s friends:

For details on all of the fun we have in store for you–as well as how you can participate online–visit



Brewers Mourn the Passing of Johnny Logan

Johnny Logan, 1957

Johnny Logan, 1957

It is with a heavy heart that I pass along this statement from the Milwaukee Brewers on the passing of “our buddy,” Johnny Logan.

“Johnny Logan was a longtime friend to Milwaukee baseball.  His connection to both the Brewers and the Braves and the Milwaukee community was very strong. Virtually every person associated with the Milwaukee Brewers has been touched by Johnny through his many visits to the ballpark and terrific stories about his time in the game.  We will miss Johnny deeply and will never forget his colorful character and personality.”

The Brewers inducted Logan into the Miller Park walk of Fame in June.  For those who saw the ceremony or the press conference, you saw Logan at his best.

I loved seeing Johnny around the ballpark.  He was such a character and had a great personality.  His stories, his wit, and his wisdom made him a Milwaukee treasure.  Anyone who was fortunate enough to have crossed paths with Logan will understand.  We will miss you Johnny! Rest in Peace.


Johnny Logan

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