#BrewersShowIt Contest Winners Get an “Ax”-perience They’ll Never Forget

Today, the winners of our Nike #BrewersShowIt Twitter & Instagram contest got to claim their prize –a private shopping experience with Brewers pitcher John Axford at the Brewers Team Store by Majestic at Miller Park.

To enter, fans were simply asked to take a photo of themselves wearing their favorite Brewers Nike gear and post it to Twitter and/or Instagram using the hashtag#BrewersShowIt.

We had a tough time narrowing it down, but ultimately we chose our 45 winners.

Fifteen Grand and First Prize winners got to sit in on a Q&A with Ax. They also received an autographed baseball courtesy of Nike, plus two tickets to tonight’s game vs. the Phillies.

Questions covered the gamut of “What’s the fastest pitch you’ve ever thrown?” (He’s been clocked at 100 mph a couple of times); “Do you ever get hungry for a brat while out in the bullpen?” (No, they have a stash of snacks more appropriate for during a ball game with them in there during the games.); “What is your favorite ballpark (other than Miller Park)?” (PNC Park in Pittsburgh–gorgeous sightlines); and “Who was your hero growing up?” (Doug King, his first pitching coach) to questions about his tattoos and facial hair.

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Following the Q&A, those winners, plus 30 runners-up received a $50 gift card to the Brewers Team Store by Majestic and got to spend it by taking part in a private shopping experience with Ax, where he was hanging out behind the register, helping ring up and bag merchandise, taking photos, signing autographs and just generally shooting the breeze with the lucky fans.

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I talked to Grand Prize Winners Michelle and Mark Jahns from Waukesha, Wisconsin.

“I happened to see this contest on Brewers.com,” Mark told me. “I don’t go on Twitter too much, but when I saw it was a Nike contest, I knew we had a lot of Brewers Nike gear. We took a few different photos, but our favorite was the one in front of Target Field when we went to see the Brewers play the Twins last month.”

Here was their entry:

Michelle and Mark Jahns, Grand Prize winners in the #BrewersShowIt contest.

Michelle and Mark Jahns, Grand Prize winners in the #BrewersShowIt contest.

“It was cool to take part in the Q & A. I asked him about his hero growing up. It was nice to talk to a pro ball player,” Mark said of the experience.

DJ Slater was a runner-up in the contest and got to take part in the shopping experience.

“I saw info about the contest on Facebook,” said DJ, who comes to at least 20 games per year. “I have tons of Nike gear, so I thought I’d enter. I kept my photo real subtle, just showing the Nike undershirt. In fact, in my entry, I was wearing pretty much the same thing I’m wearing now.”

DJ’s entry:

DJ today:

DJ proudly shows off the Nike undershirt that helped him become a winner in the #BrewersShowIt contest.

DJ proudly shows off the Nike undershirt that helped him become a winner in the #BrewersShowIt contest.

What did DJ buy with his gift card?

“A new undershirt! They’ve changed the style slightly since I got this one, so I bought a new one,” he said.

“It was neat to meet John,” DJ said of the experience. “He was very nice and cordial, you could tell he was taking his time with everyone. They’re sports figures, but they’re still people, too.”

Everyone at the event had a great time and Ax enjoyed it as well.

“It was great,” he said. “The Q & A was fantastic and the fact that we did the shopping experience was fun.”

In fact, he has a little message for the winners:

Were you one of the winners? Tell us about your experience in the comments below or send us your photos on Twitter and/or Instagram using (of course) #BrewersShowIt.

Thanks to Nike, our folks in the Corporate Marketing & Retail Departments, the staff at the Brewers Team Store and of course, Ax for making this a fun event!

Cheers!

-Cait

JohnandCait@Brewers.com

1 Comment

I had seen the competition online and thought, wow perfect time to showcase my custom Nike brewers shoes.

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