March 2013

The conclusion of the countdown to Opening Day! #SEEUAPRIL1

Ever since January 1, we’ve had fun counting down to Opening Day through images. As we look forward to tomorrow, there was no question what number one would be. It’s you– the #1 fans in all of baseball. Go Brewers! #SEEUAPRIL1


Oh and in case you missed it, here’s a link to the ad we ran in today’s baseball preview section in The Milwaukee Journal Sentinel: Brewers 2013 Kickoff Ad!

In today’s edition, you’ll also find our special pullout insert and poster.



Brewers 2013 Opening Day Roster

Yesterday, I previewed the Opening Day and the events surrounding the game on Monday.  Today, I have for you the 2013 Milwaukee Brewers Opening Day Roster.

The roster includes 13 pitchers and eight players making their first career Opening Day roster.  Five players will begin the season on the disabled list.

Enjoy the 2013 season!


#LUVBERNIE? Take your photo and share it with us this season!

As exemplified by the VIP treatment Bernie Brewer received on his trip to Spring Training this year, it’s obvious that Southwest Airlines really loves Bernie Brewer and we know you do, too!

So, when you’re at Miller Park this season, be sure to visit the Southwest Airlines Bernie Brewer photo attraction located down the first-base line on the Field Level concourse. Take your photo there, tweet it to @Bernie_Brewer and/or post it on Instagram using the hashtag #LUVBERNIE. Then, check back at all season long to see our gallery!

We might even highlight some of our favorites on Twitter, Instagram, our Facebook page or here on the blog!



“Season of the #Whiff” to Launch on Opening Day

Starting on Opening Day, for every “whiff” (strikeout) across MLB during the 2013 regular season, Head & Shoulders with Old Spice will make a $1 donation to the MLB Reviving Baseball in Inner Cities (RBI ) program. The RBI program is the MLB youth       initiative designed to give young people from urban and underserved  communities the opportunity to play baseball and softball, encourages academic success and achievement, and teaches important life lessons and values.

MLB fans can take part in the “Season of the #Whiff” on Twitter all season long and help their team & community–the MLB Club with the most tweets each month will earn $10,000 for their local RBI Leagues!

Here’s how YOU can help the cause in Wisconsin:

Celebrate strikeouts by Brewers pitchers by incorporating #WHIFF + @Brewers into your tweets. You’ll see us doing this all season long on our accounts, so we hope you’ll follow along!

Track our progress by following @HSforMen on Twitter or visiting the Head & Shoulders “Season of the #Whiff” page on



Book Your 2013 Bernie’s Slide Experience Now!

There are many things that make Miller Park unique and Bernie Brewer sliding down his big yellow slide in left field to celebrate a Brewers home run or a Brewers victory is certainly one of them.

Over the years, many people–myself included– have wondered what it is like to slide down the slide.

Well, last year, I got to experience it for myself–and you can, too!

Yes, that’s right. Before every home game, you and your friends can join Bernie Brewer up in his dugout and feel the rush as you twist and turn down the slide. At $100 per person, packages are available for 2-8 people per game, offering those over the age of 8 a Miller Park experience like none other!

Last year, I took the slide for a test drive myself—all in the name of blogging.

I must admit, I am a little scared of heights, but I quickly overcame that as the view of the ballpark from up there is breathtaking and the ride on the slide itself was so fun. I felt like a little kid again.

Here, you can watch a video of me going down the slide. It was taken in two different angles–one by Bernie Brewer himself and the second by a roof camera.

This is definitely a unique offering, with amazing photo opportunities and a memory that will last a lifetime. For more information on how you can purchase your tickets for the Bernie’s Slide Experience, visit


Take The Crew With You Wherever You Go with MLB At Bat and MLB At The Ballpark Apps!

Those of you who already have the MLB At Bat and At the Ballpark Apps can skip reading this post—you already know how awesome they are!

However, for the uninitiated, I thought that now would be a great time to extol their virtues–so you can download them before Opening Day and keep up with the Crew all season long. Just search for them in your local app store, or click here for details. [Psst! You’ll also get special offers from us just for checking in!]


Devices: Android, iPhone/iPod/iPad and BlackBerry* (*coming 4/1/13; Z10 devices only; feature set not yet announced)

Note: This is a universal app, meaning if you purchase At Bat 13 on your Apple or Android device, you can log in on your other supported mobile devices.


  • MLB and team news/articles
  • Schedules/results/rosters
  • Ticket sales/promotions
  • Gameday audio for all games (Uecker in your pocket!)
  • Free game of the day
  • In-game video highlights
  • Ability to integrate with your subscription

Plus, new for 2013:

  • Increased iPad functionality
  • Integrated video
  • Improved navigation
  • Link to shop
  • Additional push notifcations

Price: One-time annual fee of $19.99 for the entire 2013 season, through the World Series or iOS users may pay $2.99/month using the recurring billing option available through the Apple Store. There is a non-paid version of this app, but it is pretty basic and ad supported; the paid version will get you all the bells and whistles like video, gameday audio, enhanced stats and more.  Definitely worth it!



Devices: Android & iPhone/iPod


  • Game details

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  • Schedules/results
  • Check-ins & Check-in offers: Yes, that’s right, you’ll want to make sure you check-in to every Brewers game this year to maximize your Brewers rewards–could be a ticket offer, a Brewers item or other special experiences!
  • A to Z fan guide
  • Ballpark maps/directory (including concession info!)
  • Ticket sales promotions
  • Parking/directions
  • Ballpark & player entrance music (Find your favorite players’ at-bat song and download it directly on to your phone without leaving your seat! No Shazam or Sound Hound necessary! Speaking of music…stay tuned for our annual music blog post!]
  • Social Clubhouse access:
    • Find us on Facebook, Twitter, Google+, Pinterest, Tumblr and Instagram!
    • Find your favorite Brewers players on Twitter!

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  • Club videos

Plus, new for 2013:

  • New user interface
  • My Journal Experience to allow for tracking ballpark visits and special offers, uploading of photos & sharing (You can even manually inpput all your ballpark visits dating back to 2005!)

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  • Ticket purchase and upgrade opportunities
  • Location awareness
  • Continued updates to Ballpark information

Price: FREE! This app is independent of AT BAT, but they do cross-link/promote each other. For example, when you click on Ballpark info in the At Bat app, it will take you to that information in the At the Ballpark app.

For the super-fan, MLB also has an entire suite of app products available; here’s just a brief summary:

1. MLB PrePlay:

MLB PrePlay is the official prediction game of MLB. Use it to predict the outcome of every game and every at-bat of the 2013 season. It’s a great way to connect and compete with friends.

2. Full Count:

Free mobile app featuring MLB’s live video streaming content channel, including a daily offering of live look-ins and highlights of every MLB game.

3. Minor League Baseball:

Follow every pitch of every game from Minor League Baseball’s top two levels with Gameday. Also, get complete stats, schedules, standings and the latest news from every Triple-A and Double-A Club.

3. Beat the Streak presented by Dunkin’ Donuts:

Free-to-play game that gives fans the opportunity to achieve fantasy baseball immorality by surpassing the legendary conescutive games hitting streak record of 56 and claiming a $5.6 million prize in the process.

4. Also be on the lookout for Head 2 Head!

So, what are you waiting for? Download these great apps just in time for Opening Day!

And next time you’re at Miller Park….Don’t forget to check in!


Opening Day and Homestand #1 Notes

That big day is almost here Brewers fans.  The excitement around the city has built all winter long and, although there is still snow on the ground, Brewers baseball is back.  There is a lot of activity swirling around Miller Park for Opening Day, but I wanted to highlight some important information for fans about Monday’s game.


Tickets: Monday’s game is sold out.  There are, however, tickets available for the remaining five games of the first homestand for the 2013 season and $10 tickets are available for exhibition games tonight and tomorrow at 1 p.m. vs. the Chicago White Sox.

Parking Lots: The Miller Park parking lots will open at 10 a.m. on Opening Day.  Parking lots will open three hours before every game this season.

New Gate Times for 2013: Please make note of new gate times for the 2013 season at Miller Park.  The gates to Miller Park will open at 11 a.m.  Gates will open 90 minutes before first pitch for all games this season except for Opening Day and all Saturday games in June, July and August.  For those games, gates will open two hours before first pitch.  This is good news because fans coming extra early will be able to catch more of Brewers batting practice.

Monday’s Ceremonial First Pitch: James Beckum, founder of the Beckum-Stapleton Little League and former Negro Leagues player, will throw out the ceremonial first pitch. Beckum started the Beckum-Stapleton Little League on Milwaukee’s near north side in 1964 and has been a fixture in the community and in the league ever since.  Beckum will be joined on the field for the first pitch by two players from the Beckum-Stapleton Little League and the RBI Program in Milwaukee.  Titus Brown, 12, and Paniya Stewart, 11, both from Milwaukee, will join Stapleton on the field for the first pitch.

National Anthem: This should come as no surprise!  Joseph Attanasio, father of Brewers Chairman and Principal Owner Mark Attanasio, will sing the national anthem before Monday’s Opening Day.  This has become a Milwaukee Opening Day tradition since Mark Attanasio took over the team in 2005.

Social Media: Use the hashtag #BrewersOpener when Tweeting and Instagramming Opening Day.

Caterpillar Global Mining Brewers Magnetic Schedule Day: What Brewers fans refrigerator doesn’t have a Brewers schedule magnet!?  These are always a hot giveaway and all fans in attendance will receive a Brewers 2013 magnetic schedule, compliments of Caterpillar Global Mining.  All fans will also receive a Brewers rally towel.

The 11th Annual Klement’s Opening Day First Brat Relay Race: Prior to first pitch on Opening Day, the Famous Racing Sausages will take part in the 11th Annual Klement’s Opening Day First Brat Relay Race, beginning at 10 a.m. at the Klement’s plant on Chase Ave. The Klement’s Famous Racing Sausages™ will deliver the “First Brat” all the way to Miller Park (weather permitting).

I-94 Construction:  It seems like every year there is always a new construction project on the freeways around town.  When I came back from Spring Training and saw some work on I-94 WB just east of Miller Park, I quickly found an alternate route and planned ahead.  Take a few minutes to make sure you are aware of any construction projects or lane closures.  Fans are encouraged to stay up to date on traffic information by visiting the Wisconsin Department of Transportation website at for up to the minute lane closures, alternate routes and other traffic information. For more information tailored specifically to arriving and departing Miller Park, visit the Miller Park tab at

Parking Information/Shuttle: The Brewers are urging fans to plan when considering parking options for all games at Miller Park, but in particular for Opening Day.  Fans may buy parking passes in advance for all home dates at Miller Park through the Miller Park Box Office, or by phone at (414) 902-4000. Please note, a limited number of parking passes are available for Opening Day.

Consistent with recent years, the Brewers have arranged for overflow parking at Wisconsin State Fair Park for Opening Day. In the likely event that Miller Park lots reach capacity, fans may take the 84th street exit from I-94 and enter through gate #7. From there, they will see signage and staff directing them to the parking area. A $15 fee will cover vehicle parking and shuttle services are free. Buses, provided by Riteway Bus, will be staged near the U.S. Cellular® Gate at State Fair Park and will offer service to and from Miller Park before and after the game. Shuttle services are scheduled to begin at 10:30 a.m. and will run until about 1.5 hours after the game. Buses will pick up in the drop-off location which will be located on VA grounds. Fans should follow the path marked “Stadium” which will lead them to the Right Field Gate.

So you can’t make Opening Day?  Don’t worry. The Brewers first homestand of 2013 features five more games and a number of special events and opportunities  to put a ceremonial end to a long Milwaukee winter.  Tickets are available at, the Miller Park ticket office or by calling (414) 902-4000.

Tuesday, April 2 vs. Colorado Rockies 7:10 p.m.

· Singles Night, hosted by It’s Just Lunch®: For just $48, fans will receive a Dew Deck Ticket for the Brewers vs. Rockies game, which includes a pre-game buffet and two drinks per person, plus the opportunity to mix and mingle with area singles.  For details, visit

Wednesday, April 3 vs. Colorado Rockies, 7:10 p.m.

Friday, April 5 vs. Arizona Diamondbacks, 7:10 p.m

· Time Warner Cable Student Night: College and high school students can buy $9 Terrace Reserved and $11.50 Loge Bleacher tickets (Excluding Miller Lite Beerpen) courtesy of Time Warner Cable.  The first 250 students to buy tickets in the Time Warner Cable Student Nights Section (Section 233) will receive a free t-shirt.  For more information, visit

· $15 Fair Fridays: The State Fair is one of my favorite summer events.  For $15, fans can buy a Fair Friday package that includes one Terrace Reserved ticket and one general admission ticket to the Wisconsin State Fair presented by U.S Cellular.  It’s a great deal and everyone wins.  For more information, visit

· Miller Lite Beerpen: All fans 21 and older can be a part of the Miller Lite Beerpen in the Right Field Loge Bleachers.  Tickets are $23 and include a Brewers t-shirt and special entertainment in the Miller Lite Beerpen.  For more information, visit

Saturday, April 6 vs. Arizona Diamondbacks, 6:10 p.m.

· Potawatomi Bingo Casino Brewers Pen Schedule: This is probably one of my favorite promotional items of the year.  It is extremely useful.  All fans will receive a 2013 Brewers Pen Schedule presented by Potawatomi Bingo Casino.

Sunday, April 7 vs. Arizona Diamondbacks, 1:10 p.m.


· Norichika Aoki Bobblehead presented by Robert Haack Diamonds: The first of many bobblehead days for the 2013 season.  All fans will receive a Bobblehead featuring Brewers outfielder Norichika Aoki, presented by Robert Haack Diamonds.

· Blue Bunny Ice Cream Sunday: The first 2,000 fans 12 and under will receive a voucher redeemable for a free Blue Bunny Ice Cream treat upon entering Miller Park.  The vouchers are redeemable from the time gates open through the end of the first inning of the game. 


“Pop” Art: Looks like Pepsi’s caught Brewers Fever!

We’re just four days away from Opening Day and it seems like Brewers Fever is sweeping over the state!

Check out this very creative Pepsi display at the Pick ‘n Save on 76th and Coldspring! Looks like Bernie Brewer and the Klement’s Famous Racing Sausages are ready for Opening Day and are hydrated with Pepsi products!

Pepsi Mascots 2013

If you’re out and about, make sure you keep your eyes open for these types of “pop” art displays from the merchandisers! Here are a few we captured last summer as well! We love it!

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-John and Cait

Singles’ Night at Miller Park is Tuesday, April 2!

One week from tonight, the 2013 Brewers season will officially be underway. We’ll be into our second game of the year, against the Colorado Rockies, a 7:10pm start.

It also happens to be Singles Night, hosted by It’s Just Lunch!

For just $48, you’ll get your ticket to the game in the newly renovated Dew Deck, a full buffet, two drinks per person and the chance to mix and mingle with other single Brewers fans. When you think about it, Miller Park is the perfect place to meet someone–you’ll already have your mutual love of the Crew in common… and who knows? You just might meet someone with whom you can spend the rest of the season coming to games…and if everything continues to go well, you can always have your wedding at the place where you met!

But I’m getting waayyyy ahead of things here.  Even if you don’t meet the person of your dreams, you’re guaranteed to have fun, so for a good time, call (414) 902-GRPS (4777) or purchase your ticket at


Brewers Singles Night April 2013

Welcome to new Brewers starter, Kyle Lohse!


In case you missed it, yesterday the Milwaukee Brewers signed free agent right-handed starterKyle Lohse to a three-year contract–and we’re proud to welcome him the team via social media. Post your comments to Kyle below, or tweet them to @Brewers using the hashtag #WelcomeKyle.

“Kyle is coming off two very good years, and his experience and competitiveness will be welcomed by the club,” said President of Baseball Operations and General Manager Doug Melvin.  “This signing makes us a better club today than we were yesterday.”

 Lohse, 34, has gone 30-11 with a 3.11 ERA in 63 starts over the last two seasons (399.1ip, 138er).  He produced his best Major League season in 2012, going 16-3 with a 2.86 ERA in 33 starts with St. Louis as he finished seventh in National League Cy Young voting.  Last season, Lohse led the National League in winning percentage (.842) and ranked among the leaders in starts (T1st), walks per 9 innings (4th, 1.62), quality starts (T4th, 24), ERA (5th), wins (T5th) and innings pitched (T7th, 211.0).  He also held opponents to a career-best .239 batting average.

Lohse, who will continue to wear uniform number 26, owns a career record of 118-109 with a 4.45 ERA in 355 games (331 starts) over 12 Major League seasons with Minnesota (2001-06), Cincinnati (2006-07), Philadelphia (2007) and St. Louis (2008-12).  


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