November 2011

Holiday 4-Packs On Sale Tomorrow!

This year, the time between the end of the baseball season and the holidays is  shorter than ever.

That’s a great thing, of course, but it is hard to believe that it’s already time for our Brewers Holiday 4-Packs to go on sale tomorrow at 10 am CT!

Our Holiday 4-Packs have always been popular, but coming off of this exciting season, demand for these packages is likely to be at an all-time high as you can send the Brewers fans on your list to see the reigning NL Central Division Champions in 2012 at Miller Park and you’ll have a champion of a gift perfect for their opening day!

This year, there are five attractive 4-Packs to choose from and, if orders are placed by Tuesday, December 20, 4-Packs will be delivered in time for Christmas in special holiday carriers, ready for giving.

“The Holiday 4-Packs have been one of our most popular packages and gift items as they offer fans the first opportunity to secure terrific seat locations for many of the most anticipated games in 2012,” said Brewers Chief Operating Officer Rick Schlesinger. “Package options are designed to fit many different schedules, and it’s a great way to take care of the baseball fan on everyone’s holiday list.”

Three of the five Holiday 4-Pack Plans—the Coast to Coast Plan, the Matinee Plan and the Weekend Plus Plan—include at least one All-Fan Giveaway Date while the new Double Bobble Plan includes two All-Fan Giveaway Dates. The Marquee Plus Plan includes two games against the Chicago Cubs at non-Marquee pricing. All five plans include at least one Gold or Marquee priced game at retail price, adding additional value to each 4-Pack.

Holiday 4-Packs range in price from $64 – $168 and are available in the Field Outfield Box, Loge Infield Box, Club Outfield Box, Terrace Box, Loge Bleachers and Terrace Reserved seat locations. 

Just remember that Holiday 4-Packs include one ticket to four great games and no one wants to go alone, so make sure you grab at least two! You’ll also get a free Klement’s Famous Racing Sausage TM Hot Dog ornament gift-with-purchase with every pair of 4-Packs you buy.


Get this Klement's Famous Racing Sausage Hot Dog ornament FREE with every pair of Holiday 4-Packs you buy!

For more information, or to purchase, you can also visit .




Brewers Announce 2012 Spring Training Schedule

Is it time for Spring Training yet?  It might not seem like it if you are living in Milwaukee and looking out the window this morning, but today the Brewers brought us one step closer to Spring and announced the schedule for 2012 Spring Training in Phoenix, Arizona.  The Brewers will play their 15th season at Maryvale Baseball Park in 2012.  The Spring Training schedule will open on Sunday, March 4 at Maryvale Baseball Park against the San Francisco Giants.  The Brewers will play a total of 34 Spring Training games including 16 at Maryvale.

The Brewers will play games at Maryvale Baseball Park against their NL Central Rivals Cincinnati on Thursday, March 8 and Thursday March 29 and Chicago-NL on Saturday, March 10.  The Brewers will celebrate St. Patrick’s Day with a game against Los Angeles of Anaheim in Tempe.

On Tuesday, April 2, the Brewers will play at Chicago-NL in Mesa at 12:00 p.m. and then play against Arizona at Chase Field at 6:40 p.m.  The Brewers will again play the Diamondbacks at Chase Field to close out the 2012 Spring Training schedule on Wednesday, April 4 at 12:40 p.m.

Pitchers and Catchers report to Spring Training on Saturday, February 18 2012 while Position Players report on Friday, February 24.

Tickets for the Milwaukee Brewers home Spring Training games will go on sale at 10 am CT on Monday, December 5 via the internet at and by phone at 1-800-933-7890.  Normal business hours are from 9am – 5pm CST.  Sales at the Maryvale Baseball Park Box Office will begin on Monday, February 6, 2012.  Tickets are available in four seating areas: Field Box ($22), Infield Reserved ($16), Outfield Reserved ($13) and Lawn Seating ($8).  Information on Spring Training Season Tickets can be obtained by calling the Milwaukee Brewers Ticket Office at 414-902-4000.

Also, fans can take part in the Official Brewers Road Crew Spring Training trip.  More information on that trip can be found here: Brewers Road Crew Spring Training trip.

Click the following link for Brewers Spring Training Online headquarters.

Click the following link for a .PDF of the 2012 Spring Training Schedule.


There’s No Offseason For…John Steinmiller

Since the season ended, I get asked probably every other day, “So now what do you do?”

People ask me if I get the winter off, or do I work three hours a day, or if I come in four days a week—I have probably heard it all in seven years. Truth is, yes, things slow down a bit when compared to the regular season, but no, I do not get the entire winter off. I am able to take some more time off here and there, but by no means does that mean we have the winter off.

Cait started this series two before the 2010 season to give inside look at what goes on in the Brewers Front Office during the offseason. We realized that in interviewing others to see what their offseason is like; we never really talked about how we spend our offseason. Cait will tell you about her offseason later, I will fill you in on what goes on in Media Relations now. There is much truth to Cait’s title of “There’s No Offseason For…”

There are a number of important projects that the Media Relations Department works on during the offseason. The most important thing that the Media Relations Department does is make sure that the Brewers stay on the minds of fans throughout the year–no matter if we are on the field or off the field. There are obviously not games going on so baseball might not be on the minds of all of our fans, but our goal is to have people talking and thinking about Brewers baseball as much as possible.

So, after catching my breath following an enjoyable Postseason run, here are some of the main projects that I work on during the offseason:

“The” Media Guide – This is probably our biggest project and the one that takes the most time. At around 350 pages, the Brewers Media Guide is full with Brewers history, facts, news and other information. Myself, Mike Vassallo and Ken Spindler chip away at the project throughout the winter. I love the stats and especially the historical information contained in Media Guides, I grew up reading them and still love reading them.

We would like to have the completed books in hand by the first Spring Training game, so we work with a set of dates that allows us to reach that goal (proud to say that we are early every year, even with some snowstorm shipping delays!). It is a pretty big project as the media guide contains a lot of numbers and statistical information that must be 100% correct. It is quite the process, organizing, resizing and configuring photos; sorting, crunching and updating numbers and most importantly, designing the cover.

The Arizona Fall League – Last year I went down to the Arizona Fall League to write about some of our prospects for the blog. I will be going again this year next week to do the same. Stay tuned for some reports from the last week of the Arizona Fall League in Phoenix.

Brewers On Deck – Perhaps our biggest offseason event, Brewers On Deck—scheduled for Sunday, January 29 2012 at the Frontier Airlines Center in Downtown Milwaukee—is another huge offseason project that involves pretty much every department of the front office. The event requires a lot of planning and I work on a couple of different areas. I put together the Brewers Museum exhibit and work on promotion of the event through social media and traditional media. We also schedule press conferences and other media availability during the event. It is an event that fans look forward to every year and we are all excited to get going on the 2012 event.

The Winter Meetings – The Winter Meetings are an annual MLB event that encompasses a number of things. For one, it is where the Baseball Operations departments from all 30 MLB teams gather to strategize what they need for the upcoming season. Team representatives talk with other team representatives on trades and free agents meet with prospective teams.

As a PR staff, we are there to help the media with any player moves that might involve the Brewers. MLB also hosts a series of PR meetings that include sessions on what is going on in the industry. The Winter Meetings are held during the first week of December and this year will be in Dallas.

Spring Training – Spring Training signifies the end of the “offseason,” but is still part of the preparation process for the upcoming season. We bring our entire operation to Phoenix for about eight weeks where we prepare for the upcoming season with photo shoots, preview interviews, commercial shoots and, well yes, some baseball.

While there are other things that come up during the offseason, those are some of the main projects that I work on during the months without baseball. The games are one of my favorite things about my job, but the anticipation of the upcoming season is something I enjoy as well. Looking at this list, I think I have to get back to work. Until next time…


A letter from Chairman and Principal Owner Mark Attanasio

This morning, Brewers Chairman and Principal Owner Mark Attanasio issued a letter to Brewers fans via and in the Sports section of today’s Milwaukee Journal Sentinel. 

To read the letter in its entirety, please click here.

Go Brewers!

-John and Cait

Brewers Announce Opening of Baseball Academy in the Dominican Republic

The Brewers have had one of the best Minor League systems for a number of years.  It has been a priority from day one and that commitment began with owner Mark Attanasio.  Building from the ground up and the “homegrown talent” concept has been important to the recent success of the team.

The Brewers today made another step to building that talent at an even earlier stage.  The team announced a long-term partnership for a new baseball academy in the Dominican Republic. Located in Ramon Santana, San Pedro de Macoris, the organization’s new complex is owned by former Brewers closer Salomon Torres, who runs the day-to-day operations under his company Towers Corp. The announcement was made by Brewers Executive Vice President and General Manager Doug Melvin.  The academy will develop players at the earliest stages of their professional careers in hopes of one day having them contribute to the Major League team.

Melvin along with Brewers Vice President – Assistant General Manager Gord Ash, Special Assistant to the General Manager/Baseball Operations Dan O’Brien, Director of Baseball Operations Tom Flanagan, Business Manager/Player Development and Minor League Operations Scott Martens, Director – Amateur Scouting Bruce Seid, Special Assistant to the General Manager/Director of Player Development/Training Center Reid Nichols and Coordinator of Latin American Scouting Fernando Arrango are at the facility today for the official grand opening.

Players will also live at the facility shown here.

Players will also live at the facility shown here.

“The Milwaukee Brewers are extremely excited to bring our player development programs to the San Pedro de Macoris area,” said Melvin. “Dan O’Brien and his staff along with our business partners, Salomon Torres of Towers Corp., have worked extremely hard in the planning and development of the facility, which will effectively provide our players with the care, housing, meals and education needed for their personal growth and development. The Brewers will also be providing the hotel and tourism industry of Dominican Republic with additional business as we continue to improve our involvement in Latin America.”

Baseball Fields

Baseball Fields at the Brewers new Dominican Academy.

The training facility features two baseball fields, batting cages, bullpens, clubhouse, weight room, 13 rooms of housing, classrooms and a cafeteria. In addition to the organization’s commitment to the signing of young Latin Players and providing business to the Dominican Republic, two key components in the baseball academy involves local charity work by the organization and the continuing education of the rookie-level players with an emphasis on English and cultural training.  The facility will be staffed full-time by Brewers personnel and will be a “one stop shop” for these developing players.

A game field at the Brewers new Dominican Academy.

A game field at the Brewers new Dominican Academy.

Batting Cages at the facility.

Batting cages at the facility.

This past summer, the club took part in a community service project at a local school in Villa Mella to target the school’s major issues. Upgrades were made to the unsanitary conditions in the restrooms, the renewal and renovation of the school by painting the interior and exterior, improvements to the basketball court (the main recreation area) and to provide clean drinking water for the students and faculty.

Additionally, all players in the Dominican Republic Academy attend RBI English classes twice a week. The objective of these classes is to facilitate the cultural transition to a new country and to provide an easier learning environment once they reach the United States.

Players participate in English classes.

Players participate in English classes.

“This new academy will provide the Brewers with all the necessary ingredients to allow their Latin players to take their baseball skills to a new level, putting them in a position to become a big league player some day,” said Torres. “From the meals to the fields, we take care of everything in between so the Brewers scouts and personnel can concentrate on their most important task which is the development of these players.”

Solomon Torres was a Brewers reliever during the 2008 season.

Solomon Torres was a Brewers reliever during the 2008 season.

The inside of the Dominican Brewers clubhouse.

The inside of the Dominican Brewers clubhouse.

The rookie-level Dominican Summer League (DSL) Brewers will now be playing in the San Pedro de Macoris division against Dominican clubs from the Los Angeles Angels of Anaheim, Atlanta Braves, Toronto Blue Jays and Detroit Tigers. Last season, while playing in the Santo Domingo North division, the Brewers DSL team qualified for the postseason with a wild card berth after going 44-27 during the regular season. They dropped a best-of-three series against the DSL Orioles in the first round of the playoffs. Four players were selected as All-Stars during in 2011, including INF Orlando Arcia, C Deivi Mejia, RHP Gian Rizzo and RHP Carlos Sosa. Manager Nestor Corredor and athletic trainer Ken Johnson also participated in the DSL All-Star Game.  In addition to the Dominican Summer League, the Brewers will also participate in a Winter League to go along with the normal training sessions at the academy.

Built in 2006, the club’s new baseball academy was previously affiliated with the Texas Rangers. Torres also owns two other complexes in the area, which are occupied by the Braves and Tigers.


Braun and Fielder Win 2011 Silver Slugger Awards

Ryan Braun didn’t win a Gold Glove last night, but today Braun won his fourth consecutive Silver Slugger Award.  Prince Fielder was also awarded a Silver Slugger Award for the second time in his career.  The awards were just announced on MLB Network.

The Silver Slugger Award is awarded annually to the best offensive player at each position in the American and National League.  The award is voted on by MLB managers.

Braun was named Team MVP on Monday, had one of the best offensive seasons in team history.  Braun led the NL in slugging percentage (.597) and extra-base hits (77) and was among the leaders in batting average (2nd, .332), total bases (2nd, 336), runs (2nd, 109), RBI (4th, 111), doubles (T4th, 38), hits (5th, 187), on-base percentage (5th, .397), home runs (T6th, 33) and stolen bases (7th, 33).

Fielder also had one of his most productive seasons in his career, playing all 162 games and was among the National League leaders in home runs (2nd, 38), RBI (2nd, 120), walks (2nd, 107), on-base percentage (2nd, .415), slugging percentage (3rd, .566), total bases (3rd, 322), extra-base hits (T3rd, 75), runs (T7th, 95) and doubles (T9th, 36).

Braun now has more Silver Slugger Awards than any other Brewers player in team history.  Robin Yount won the award three times in his career (1980, SS; 1982, SS; 1989, OF).  With two awards in 2011, Brewers players have won a total of 18 Silver Slugger Awards in team history.  The award was first handed out in 1980.

Last year, Braun won the award along with Pitcher Yovani Gallardo.

Ryan Braun and Yovani Gallardo receive their 2010 Silver Slugger Awards from Brewers Vice President and General Manager Doug Melvin.

Ryan Braun and Yovani Gallardo receive their 2010 Silver Slugger Awards from Brewers Vice President and General Manager Doug Melvin.


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