New Video Board and TV Spots Debut at Miller Park
Today was an exciting day at Miller Park as we debuted both our new video board and TV spots at a media event this afternoon.
The scoreboard was designed, manufactured and installed by Daktronics, Inc. The new video board features a single screen, true 1080 display and is the fourth-largest scoreboard in Major League Baseball at 5,940 square feet. The only larger boards are in Kansas City, Phoenix and Houston.
Let me tell you– it is AMAZING.
I didn’t want to spoil your first impression of the board by posting a video and these photos are cool, but they don’t do it justice, so I’m sorry, but you’re just going to have to come out to Miller Park and see it for yourself to really get the full effect!
Your first chance to see the board in person is this Saturday’s Rising Stars Minor League Game, set for 3:10pm. [Psst! All tickets are just $10!] And, of course, next week when Brewers Baseball returns to Milwaukee for the 2011 Season!
[To learn more about the scoreboard, check out my interview with Deron Anderson, Director of A/V Production, from December, here.]
During the event, we also showcased our new 2011 TV spots on the new board for the first time. There are seven new spots this season. The first three are fan-centric and relate to the Miller Park experience, while the remaining four are centered around the players and have a similar theme to last year’s spots.
The fan-centric spots were filmed locally last summer and the player spots were recently filmed at Maryvale Baseball Park in Phoenix and also, at Miller Park. [Read my post about the shoot in Spring Training, here.]
You can view the new spots by clicking on the links below. Then, make sure you come back here and vote on your favorite! Plus…click here for outtakes from the shoot!
Fireworks: The baseball’s better at Miller Park. And, as one group of fans discovers, so are the fireworks.
Yard Work: Yes, we have to cut the grass at Miller Park. But, as these backyard fans discover, not during the game.
Remote: Your chances of capturing the Miller Park experience at home? Pretty “remote,” as these fans find out.
Radio Control: Pitcher Shaun Marcum is all about control. On the mound. And all around the stadium.
Batting Cage: Who wants to face Prince Fielder in the batter’s box? No man. And certainly no machine.
Setting the Table: Rickie Weeks does a beautiful job setting the table for his teammates. On the field. And off.
Not Open: Reliever John Axford loves closing things. And it’s a lot more than just baseball games.
The new spots will air in game broadcasts beginning with Opening Day in Cincinnati, this Thursday (gosh it feels good to type that), March 31.